![\"\"](\"https://www.seebtm.com/wp-content/uploads/SEEbtm_eng_1_fin.jpg\")
Over 150 key people from leading regional companies and partners of Innovation Institute gathered together to celebrate this anniversary at the Westin Hotel.
\nThe Innovation Institute’s focus is on structuring value-creation strategies, rather than redistributing existing ones, in order to successfully develop ambidextrous innovation systems. In this way, the company simultaneously balances efficiency of exploiting the existing business and maximizing it`s value (exploitation), and innovation where it explores and develops new strategic opportunities to create value in a new business endeavor (exploration).
\nDuring the celebration, President of the Academic Council and founder of the Innovation Institute, Professor Goran Vlasic, and Professor John Deighton from Harvard Business School, addressed to the participants with past and future plans of the Institute as well as existing and new challenges that emerge for all organizations. Vlasic thanked all partners for long-term co-operations, but stressed the importance of their depth and scope which grow year after year and are intensified through the development of value creation strategies through innovations at all organizational levels. Prof. Deighton from Harvard pointed out the importance of the Institute’s work for the academic and business community worldwide and a remarkable contribution the Innovation Institute had on understanding creativity and innovation at the individual and company level.
\nThe post 10 Years of Value Creation Through Innovation appeared first on SEE Business travel & meetings magazine.
\n", "content_text": "The Innovation Institute, non-profit organization that integrates academia and business practice in developing individuals and companies’ innovation potentials, has celebrated 10 years since its foundation in 2008.\nOver 150 key people from leading regional companies and partners of Innovation Institute gathered together to celebrate this anniversary at the Westin Hotel.\nThe Innovation Institute’s focus is on structuring value-creation strategies, rather than redistributing existing ones, in order to successfully develop ambidextrous innovation systems. In this way, the company simultaneously balances efficiency of exploiting the existing business and maximizing it`s value (exploitation), and innovation where it explores and develops new strategic opportunities to create value in a new business endeavor (exploration).\nDuring the celebration, President of the Academic Council and founder of the Innovation Institute, Professor Goran Vlasic, and Professor John Deighton from Harvard Business School, addressed to the participants with past and future plans of the Institute as well as existing and new challenges that emerge for all organizations. Vlasic thanked all partners for long-term co-operations, but stressed the importance of their depth and scope which grow year after year and are intensified through the development of value creation strategies through innovations at all organizational levels. Prof. Deighton from Harvard pointed out the importance of the Institute’s work for the academic and business community worldwide and a remarkable contribution the Innovation Institute had on understanding creativity and innovation at the individual and company level.\nThe post 10 Years of Value Creation Through Innovation appeared first on SEE Business travel & meetings magazine.", "date_published": "2018-10-01T15:21:12+02:00", "date_modified": "2018-10-01T15:21:44+02:00", "author": { "name": "Milica Novak", "url": "https://www.seebtm.com/en/author/milicanovak/", "avatar": "https://www.seebtm.com/wp-content/uploads/Milica-Novak.jpg" }, "image": "https://www.seebtm.com/wp-content/uploads/seebtm-naslovna.jpg", "tags": [ "10 years", "Innovation Institute", "zagreb", "News and events" ] }, { "id": "https://www.seebtm.com/en/ambidexterity-equally-important-for-individuals-as-it-is-for-companies/", "url": "https://www.seebtm.com/en/ambidexterity-equally-important-for-individuals-as-it-is-for-companies/", "title": "Ambidexterity \u2013 Equally Important for Individuals as It Is for Companies", "content_html": "We (even as managers) are not designed for innovation. Our mind makes mistakes and it resists focusing on questioning, redefining and creating. But the good thing is that our mind can be tricked once you understand the principles behind it. The key is to understand ambidexterity at the level of an individual. There it refers to one\u2019s ability to balance convergent and divergent thinking. With convergent thinking we make choices, while with divergent thinking we create choices. Different choices and problems require different types of thinking. The process that allows us to shift (or balance) between these two types of thinking is, what prof. Laureiro Martinez from ETH Zurich named \u201ccognitive flexibility\u201d.
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When faced with problems, we can flexibly change our way of thinking or our point of view. It gives us the ability to break conventional rules of thinking, adopt new strategies or build novel combinations of stored knowledge. Convergent thinking is related to exploitation while divergent can be associated to exploration capabilities. In business context, exploitation refers to optimization and usage of existing business capacities, while exploration refers to creation of new value that lies in opportunities both inside and outside the company. The issue is that problems, tasks and decisions related with exploration on one side, and exploitation on the other, are not the same. Whether it`s about exploration or exploitation, key is to adapt our thinking processes by identifying problem components and reflecting upon them.
\n![\"\"](\"https://www.seebtm.com/wp-content/uploads/SEEbtm_eng_2_fin.jpg\")
For individuals, focusing on exploitation is never a problem \u2013 as it is our \u201cnatural\u201d mode of thinking. On the other hand, exploration should focus on a structured approach to identifying and challenging underlying principles, which in return require significant brain resources (as it is \u201cunnatural\u201d). Each type of thinking, has its challenges but switching between them with recognition and reflection on the right timing to switch, allows us to embrace all the potential of ambidexterity and the opportunity for a company to strategically pursue innovation.
\nFor more information visit: www.innovation-institute.eu
\nThe post Ambidexterity – Equally Important for Individuals as It Is for Companies appeared first on SEE Business travel & meetings magazine.
\n", "content_text": "Why companies, although led by the idea that \u201cthe only constant is change\u201d, still fail to strategically pursue innovation? The reason is simple \u2013 because it is hard and one\u2019s mind gives in. Therefore, for companies to innovate it is necessary for employees to understand their own brain (regardless whether it is top management or talents).\nWe (even as managers) are not designed for innovation. Our mind makes mistakes and it resists focusing on questioning, redefining and creating. But the good thing is that our mind can be tricked once you understand the principles behind it. The key is to understand ambidexterity at the level of an individual. There it refers to one\u2019s ability to balance convergent and divergent thinking. With convergent thinking we make choices, while with divergent thinking we create choices. Different choices and problems require different types of thinking. The process that allows us to shift (or balance) between these two types of thinking is, what prof. Laureiro Martinez from ETH Zurich named \u201ccognitive flexibility\u201d.\n\nWhen faced with problems, we can flexibly change our way of thinking or our point of view. It gives us the ability to break conventional rules of thinking, adopt new strategies or build novel combinations of stored knowledge. Convergent thinking is related to exploitation while divergent can be associated to exploration capabilities. In business context, exploitation refers to optimization and usage of existing business capacities, while exploration refers to creation of new value that lies in opportunities both inside and outside the company. The issue is that problems, tasks and decisions related with exploration on one side, and exploitation on the other, are not the same. Whether it`s about exploration or exploitation, key is to adapt our thinking processes by identifying problem components and reflecting upon them.\n\nFor individuals, focusing on exploitation is never a problem \u2013 as it is our \u201cnatural\u201d mode of thinking. On the other hand, exploration should focus on a structured approach to identifying and challenging underlying principles, which in return require significant brain resources (as it is \u201cunnatural\u201d). Each type of thinking, has its challenges but switching between them with recognition and reflection on the right timing to switch, allows us to embrace all the potential of ambidexterity and the opportunity for a company to strategically pursue innovation.\nFor more information visit: www.innovation-institute.eu\nThe post Ambidexterity – Equally Important for Individuals as It Is for Companies appeared first on SEE Business travel & meetings magazine.", "date_published": "2018-08-08T12:18:15+02:00", "date_modified": "2018-08-08T12:18:15+02:00", "author": { "name": "Milica Novak", "url": "https://www.seebtm.com/en/author/milicanovak/", "avatar": "https://www.seebtm.com/wp-content/uploads/Milica-Novak.jpg" }, "image": "https://www.seebtm.com/wp-content/uploads/naslovna-54.jpg", "tags": [ "ambitexterity", "Innovation Institute", "zagreb", "Trends" ] } ] }