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    "title": "SEE Business travel &amp; meetings magazine",
    "description": "Magazin za oblast poslovnih putovanja i kongresnog turizma Jugoisto\u010dne Evrope",
    "items": [
        {
            "id": "https://www.seebtm.com/en/convention-bureau-of-rome-and-lazio-at-imex-frankfurt/",
            "url": "https://www.seebtm.com/en/convention-bureau-of-rome-and-lazio-at-imex-frankfurt/",
            "title": "Convention Bureau of Rome and Lazio at IMEX Frankfurt",
            "content_html": "<h1>Convention Bureau Roma &amp; Lazio will attend the great international MICE fair in ENIT Italian stand and will submit his meeting industry offer with an important Side Event on 21 May at 2.00. \u201cWe are here to consolidate our relationships\u201d states the president Onorio Rebecchini.</h1>\n<p><strong>Convention Bureau of Rome and Lazio</strong> will be at IMEX Frankfurt 2019 from May 21 to May 23 in the <strong>8th Pavilion, at ENIT\u2019s Stand D/400,</strong> dedicated to Italy.</p>\n<p>In this great international fair, <strong>Convention Bureau of Roma and Lazio</strong> will host a <strong>Side</strong></p>\n<figure id=\"attachment_36880\" aria-describedby=\"caption-attachment-36880\" style=\"width: 327px\" class=\"wp-caption alignleft\"><a href=\"https://www.seebtm.com/wp-content/uploads/Onorio-Rebecchini.jpg\"><img class=\" wp-image-36880\" src=\"https://www.seebtm.com/wp-content/uploads/Onorio-Rebecchini.jpg\" alt=\"Onorio Rebecchini, Photo: Stefano Gruppo\" width=\"327\" height=\"245\" srcset=\"https://www.seebtm.com/wp-content/uploads/Onorio-Rebecchini.jpg 800w, https://www.seebtm.com/wp-content/uploads/Onorio-Rebecchini-300x225.jpg 300w, https://www.seebtm.com/wp-content/uploads/Onorio-Rebecchini-768x576.jpg 768w, https://www.seebtm.com/wp-content/uploads/Onorio-Rebecchini-80x60.jpg 80w, https://www.seebtm.com/wp-content/uploads/Onorio-Rebecchini-265x198.jpg 265w, https://www.seebtm.com/wp-content/uploads/Onorio-Rebecchini-696x522.jpg 696w, https://www.seebtm.com/wp-content/uploads/Onorio-Rebecchini-560x420.jpg 560w\" sizes=\"(max-width: 327px) 100vw, 327px\" /></a><figcaption id=\"caption-attachment-36880\" class=\"wp-caption-text\">Onorio Rebecchini, Photo: Stefano Gruppo</figcaption></figure>\n<p><strong>Event</strong> to meet stakeholders and journalists. The event will take place on <strong>May 21 from 2.00 pm to 3.00 pm,</strong> and will be attended by the president of the CBReL, <strong>Onorio Rebecchini</strong>.</p>\n<p><em>&#8220;Technology, wellness, sustainability are the main focuses of this edition of IMEX &#8211; states Onorio Rebecchini, president of Convention Bureau Rome and Lazio \u2013 The Eternal City and its Region fully embrace these goals, because digital, interactivity, augmented reality, 4D are becoming more and more a key part of our archaeological and artistic offer&#8221;. &#8220;As regards to wellness &#8211; continues the president &#8211; Lazio is rich in thermal springs, often related to MICE market; finally we have a head start on sustainability, as Rome holds the record as Europe\u2019s greenest city with approximately 3000 hectares of parks and gardens\u201d.</em></p>\n<p>\u201c<em>The renewal of our attendance at IMEX Frankfurt as active participants creates an opportunity for us to consolidate the relationships previously established and it opens up to new opportunities</em>\u201d concludes Rebecchini.</p>\n<p>The destination will be the focus of CBReL MICE offer, thanks to a full description of our venues, our richness and uniqueness that distinguishes Eternal Rome and its Region. Our offer is enriched with new experiences and new way to live the territory.</p>\n<p>Furthermore an important new initiative involves the 128 members of Convention Bureau Rome and Lazio and will be launched on IMEX 2019: <strong><em>\u2018CBReL on Sofa\u2019</em></strong>, a small welcoming space available to all members attending the fair. Here they will be able to take advantage of our space to hold quick business meetings. All they must do is reserve a spot through CBReL to meet with their clients freely in the designated area.</p>\n<p>IMEX in Frankfurt is an essential occasion for those involved in MICE, it represents one of the most important fairs worldwide with about <strong>5,000 buyers from 160 different countries</strong> attending. There are several workshop, networking and training events connected with this fair. Among events before the fair, Convention Bureau Roma and Lazio will take part to <strong>ICCA Business Exchange</strong>. A great opportunity to promote meetings among its global members, to share the program of the hosted events, to spread information, to have a fruitful exchange in order to face in the right way international competitions. Convention Bureau Rome and Lazio will bring the experience gained through these years. Especially our commitment in organizing The International Gynecologic Cancer Society (IGCS) Congress, which is to be held in Rome in 2020.</p>\n<p>IMEX will also be an opportunity to present current year goals for CBReL. We are promoting in <strong>Chinese Market</strong> with a new important international mission. We have signed a memorandum with Ctrip, a giant player in Asian tourism in Rome, and as well we plan to expand in North American Market, following up on the recently roadshow in USA and Canada. And more, we will be in IMEX Las Vegas in September.</p>\n<p>Rome is also going to be at the center of major international events: from 5 to 7 July it was chosen by the <strong>Italian Chapter of MPI </strong>for the annual convention and, from 7 to 9 November, will host the <strong>Italy at Hand</strong> 2019 edition. This is an event by <strong>Convention Bureau Italia</strong>. They choose Rome as official promoter of \u201cMade in Italy\u201d through their brand.</p>\n<p><strong><span style=\"color: #000080;\">Convention Bureau of Rome and Lazio</span> </strong></p>\n<p>Convention Bureau of Rome and Lazio was established as a consortium company with limited liability on June 21, 2017 by members and partners now consisting of 128 operators of the Meeting Industry with support from cultural and transportation operators. Also part of Convention Bureau of Rome and Lazio are prestigious international conference centers such as the \u201cNuvola\u201d, exhibition centers such as Fiera di Roma, strategical players like Rome\u2019s airport system, great operators from the sports world, service providers, and business-oriented hotels, PCOs, DMCs and Incentive Housing of international experience.</p>\n<p>Convention Bureau of Rome and Lazio operates strictly by coordinating with Roma Capitale and Regione Lazio, that backed both the founding of the Convention as well as its activities through an steering committee, giving life to a partnership between public and private entities.</p>\n<p>The objective of Convention Bureau is to scout opportunities for congresses and events within Rome and Lazio and to elaborate tailored proposals. Convention Bureau functions through constant interaction with their operators, always in agreement with the institutions and communicating with complete transparency through press and social media, the most effective channels.</p>\n<p>&nbsp;</p>\n<p>The post <a rel=\"nofollow\" href=\"https://www.seebtm.com/en/convention-bureau-of-rome-and-lazio-at-imex-frankfurt/\">Convention Bureau of Rome and Lazio at IMEX Frankfurt</a> appeared first on <a rel=\"nofollow\" href=\"https://www.seebtm.com/en\">SEE Business travel &amp; meetings magazine</a>.</p>\n",
            "content_text": "Convention Bureau Roma &amp; Lazio will attend the great international MICE fair in ENIT Italian stand and will submit his meeting industry offer with an important Side Event on 21 May at 2.00. \u201cWe are here to consolidate our relationships\u201d states the president Onorio Rebecchini.\nConvention Bureau of Rome and Lazio will be at IMEX Frankfurt 2019 from May 21 to May 23 in the 8th Pavilion, at ENIT\u2019s Stand D/400, dedicated to Italy.\nIn this great international fair, Convention Bureau of Roma and Lazio will host a Side\nOnorio Rebecchini, Photo: Stefano Gruppo\nEvent to meet stakeholders and journalists. The event will take place on May 21 from 2.00 pm to 3.00 pm, and will be attended by the president of the CBReL, Onorio Rebecchini.\n&#8220;Technology, wellness, sustainability are the main focuses of this edition of IMEX &#8211; states Onorio Rebecchini, president of Convention Bureau Rome and Lazio \u2013 The Eternal City and its Region fully embrace these goals, because digital, interactivity, augmented reality, 4D are becoming more and more a key part of our archaeological and artistic offer&#8221;. &#8220;As regards to wellness &#8211; continues the president &#8211; Lazio is rich in thermal springs, often related to MICE market; finally we have a head start on sustainability, as Rome holds the record as Europe\u2019s greenest city with approximately 3000 hectares of parks and gardens\u201d.\n\u201cThe renewal of our attendance at IMEX Frankfurt as active participants creates an opportunity for us to consolidate the relationships previously established and it opens up to new opportunities\u201d concludes Rebecchini.\nThe destination will be the focus of CBReL MICE offer, thanks to a full description of our venues, our richness and uniqueness that distinguishes Eternal Rome and its Region. Our offer is enriched with new experiences and new way to live the territory.\nFurthermore an important new initiative involves the 128 members of Convention Bureau Rome and Lazio and will be launched on IMEX 2019: \u2018CBReL on Sofa\u2019, a small welcoming space available to all members attending the fair. Here they will be able to take advantage of our space to hold quick business meetings. All they must do is reserve a spot through CBReL to meet with their clients freely in the designated area.\nIMEX in Frankfurt is an essential occasion for those involved in MICE, it represents one of the most important fairs worldwide with about 5,000 buyers from 160 different countries attending. There are several workshop, networking and training events connected with this fair. Among events before the fair, Convention Bureau Roma and Lazio will take part to ICCA Business Exchange. A great opportunity to promote meetings among its global members, to share the program of the hosted events, to spread information, to have a fruitful exchange in order to face in the right way international competitions. Convention Bureau Rome and Lazio will bring the experience gained through these years. Especially our commitment in organizing The International Gynecologic Cancer Society (IGCS) Congress, which is to be held in Rome in 2020.\nIMEX will also be an opportunity to present current year goals for CBReL. We are promoting in Chinese Market with a new important international mission. We have signed a memorandum with Ctrip, a giant player in Asian tourism in Rome, and as well we plan to expand in North American Market, following up on the recently roadshow in USA and Canada. And more, we will be in IMEX Las Vegas in September.\nRome is also going to be at the center of major international events: from 5 to 7 July it was chosen by the Italian Chapter of MPI for the annual convention and, from 7 to 9 November, will host the Italy at Hand 2019 edition. This is an event by Convention Bureau Italia. They choose Rome as official promoter of \u201cMade in Italy\u201d through their brand.\nConvention Bureau of Rome and Lazio \nConvention Bureau of Rome and Lazio was established as a consortium company with limited liability on June 21, 2017 by members and partners now consisting of 128 operators of the Meeting Industry with support from cultural and transportation operators. Also part of Convention Bureau of Rome and Lazio are prestigious international conference centers such as the \u201cNuvola\u201d, exhibition centers such as Fiera di Roma, strategical players like Rome\u2019s airport system, great operators from the sports world, service providers, and business-oriented hotels, PCOs, DMCs and Incentive Housing of international experience.\nConvention Bureau of Rome and Lazio operates strictly by coordinating with Roma Capitale and Regione Lazio, that backed both the founding of the Convention as well as its activities through an steering committee, giving life to a partnership between public and private entities.\nThe objective of Convention Bureau is to scout opportunities for congresses and events within Rome and Lazio and to elaborate tailored proposals. Convention Bureau functions through constant interaction with their operators, always in agreement with the institutions and communicating with complete transparency through press and social media, the most effective channels.\n&nbsp;\nThe post Convention Bureau of Rome and Lazio at IMEX Frankfurt appeared first on SEE Business travel &amp; meetings magazine.",
            "date_published": "2019-05-20T11:46:41+02:00",
            "date_modified": "2019-05-20T11:46:41+02:00",
            "author": {
                "name": "Milica Novak",
                "url": "https://www.seebtm.com/en/author/milicanovak/",
                "avatar": "https://www.seebtm.com/wp-content/uploads/Milica-Novak.jpg"
            },
            "image": "https://www.seebtm.com/wp-content/uploads/side-event-IMEX-21-magy-2PM.jpg",
            "tags": [
                "Convention Bureau Roma &amp; Lazio",
                "imex frankfurt",
                "Convention Bureaus",
                "WHERE AND WHY"
            ]
        },
        {
            "id": "https://www.seebtm.com/en/continuing-innovation-at-imex-in-frankfurt-2018-as-several-new-initiatives-are-confirmed/",
            "url": "https://www.seebtm.com/en/continuing-innovation-at-imex-in-frankfurt-2018-as-several-new-initiatives-are-confirmed/",
            "title": "Continuing Innovation at IMEX in Frankfurt 2018 as Several New Initiatives Are Confirmed",
            "content_html": "<h1>At IMEX in Frankfurt, thousands of hosted buyers and buyer attendees from all over the world will be meeting and doing business with around 3,500 international destinations and venues \u2013 all under one roof.</h1>\n<p>They\u2019ll also be discovering the latest learning ideas in 180-plus education sessions, making new contacts and catching up with colleagues at the many networking events. \u201cInnovation is at the heart of IMEX in Frankfurt and we\u2019re creating a series of new initiatives that will meet the needs of buyers and ex\u00adhibitors and substantially enhance their business experience,\u201d<br />\nexplains Carina Bauer, CEO of the IMEX Group.</p>\n<p>Several engaging new initiatives, new exhibitors and new hosted buyer groups are already confirmed for IMEX in Frankfurt 2018, taking place on 15th \u2013 17th May. The innovations start on Monday and run throughout the week. Following its successful launch in 2017, EduMonday, a full day of learning and insights open to all IMEX attendees and exhibitors, will<br />\nbe expanding, bringing together a vast range of learning sessions, from technology to <strong>Meetology</strong>. Meanwhile the <strong>Event Design Certificate Programme</strong> will be running again that day after being widely acclaimed on its debut. Also on EduMonday, <strong>Exclusively Corporate @IMEX</strong> which brings together around 80 \u2013 100 top corporate global meeting planners and programme directors, will focus on Innovation and Security. Amanda Whitlock, Director, Global Strategic Events, EY is already scheduled to headline the event with a keynote on the \u2018Event of the Future\u2019 focusing on how to inspire an audience, disruption of traditional methods and the use of event technology.</p>\n<p style=\"text-align: center;\"><em><span style=\"color: #000080;\">\u201cIMEX in Frankfurt is firmly established as the place where the meetings industry worldwide comes together in Mayeach year. We know it is in their diaries well in advance \u2013 and many senior people, as well the leaders of the future from all sectors \u2013 agency, association and corporate \u2013 have already planned their schedules to be there.\u201d</span></em></p>\n<p style=\"text-align: center;\"><em><span style=\"color: #000080;\">Carina Bauer, CEO of the IMEX Group</span></em></p>\n<p>Another significant innovation on EduMonday will be the <strong>She Means Business conference</strong>, a new event created in partnership with Tagungswirtschaft magazine. This results from an overwhelming response to a joint research project that IMEX and undertook together<br />\nearlier this year. With a series of inspiring speakers, it\u2019s an event that is set to celebrate the role of women in the industry, as well as providing conversation, collaboration and learning.</p>\n<p>Registration is free \u2013 <em><strong><a href=\"https://www.imex-frankfurt.com/\">www.imex-frankfurt.com</a></strong></em></p>\n<p>The post <a rel=\"nofollow\" href=\"https://www.seebtm.com/en/continuing-innovation-at-imex-in-frankfurt-2018-as-several-new-initiatives-are-confirmed/\">Continuing Innovation at IMEX in Frankfurt 2018 as Several New Initiatives Are Confirmed</a> appeared first on <a rel=\"nofollow\" href=\"https://www.seebtm.com/en\">SEE Business travel &amp; meetings magazine</a>.</p>\n",
            "content_text": "At IMEX in Frankfurt, thousands of hosted buyers and buyer attendees from all over the world will be meeting and doing business with around 3,500 international destinations and venues \u2013 all under one roof.\nThey\u2019ll also be discovering the latest learning ideas in 180-plus education sessions, making new contacts and catching up with colleagues at the many networking events. \u201cInnovation is at the heart of IMEX in Frankfurt and we\u2019re creating a series of new initiatives that will meet the needs of buyers and ex\u00adhibitors and substantially enhance their business experience,\u201d\nexplains Carina Bauer, CEO of the IMEX Group.\nSeveral engaging new initiatives, new exhibitors and new hosted buyer groups are already confirmed for IMEX in Frankfurt 2018, taking place on 15th \u2013 17th May. The innovations start on Monday and run throughout the week. Following its successful launch in 2017, EduMonday, a full day of learning and insights open to all IMEX attendees and exhibitors, will\nbe expanding, bringing together a vast range of learning sessions, from technology to Meetology. Meanwhile the Event Design Certificate Programme will be running again that day after being widely acclaimed on its debut. Also on EduMonday, Exclusively Corporate @IMEX which brings together around 80 \u2013 100 top corporate global meeting planners and programme directors, will focus on Innovation and Security. Amanda Whitlock, Director, Global Strategic Events, EY is already scheduled to headline the event with a keynote on the \u2018Event of the Future\u2019 focusing on how to inspire an audience, disruption of traditional methods and the use of event technology.\n\u201cIMEX in Frankfurt is firmly established as the place where the meetings industry worldwide comes together in Mayeach year. We know it is in their diaries well in advance \u2013 and many senior people, as well the leaders of the future from all sectors \u2013 agency, association and corporate \u2013 have already planned their schedules to be there.\u201d\nCarina Bauer, CEO of the IMEX Group\nAnother significant innovation on EduMonday will be the She Means Business conference, a new event created in partnership with Tagungswirtschaft magazine. This results from an overwhelming response to a joint research project that IMEX and undertook together\nearlier this year. With a series of inspiring speakers, it\u2019s an event that is set to celebrate the role of women in the industry, as well as providing conversation, collaboration and learning.\nRegistration is free \u2013 www.imex-frankfurt.com\nThe post Continuing Innovation at IMEX in Frankfurt 2018 as Several New Initiatives Are Confirmed appeared first on SEE Business travel &amp; meetings magazine.",
            "date_published": "2018-04-13T09:51:00+02:00",
            "date_modified": "2018-04-13T09:51:00+02:00",
            "author": {
                "name": "Milica Novak",
                "url": "https://www.seebtm.com/en/author/milicanovak/",
                "avatar": "https://www.seebtm.com/wp-content/uploads/Milica-Novak.jpg"
            },
            "image": "https://www.seebtm.com/wp-content/uploads/naslovna-38.jpg",
            "tags": [
                "buyers",
                "exhibitors",
                "hosted buyers",
                "imex frankfurt",
                "imex frankfurt 2018",
                "inovations",
                "trade show",
                "NEWS",
                "Trade Shows"
            ]
        },
        {
            "id": "https://www.seebtm.com/en/the-imex-group-and-eventmb-announce-new-partnership/",
            "url": "https://www.seebtm.com/en/the-imex-group-and-eventmb-announce-new-partnership/",
            "title": "The IMEX Group and EventMB Announce New Partnership",
            "content_html": "<h1>The IMEX Group has entered into a partnership with Event Manager Blog (EventMB) to deliver a major piece of industry research plus case studies as well as offering digital content services to exhibitors.</h1>\n<p>Under the new partnership. EventMB, a highly influential website for the worldwide event industry, becomes the exclusive digital content partner for IMEX in Frankfurt (15 \u2013 17 May) and IMEX America (16 &#8211; 18 October). As part of this, IMEX and EventMB will work on a major research report focusing on the theme of &#8216;Legacy&#8217;, the IMEX Talking Point for 2018.</p>\n<p>The post <a rel=\"nofollow\" href=\"https://www.seebtm.com/en/the-imex-group-and-eventmb-announce-new-partnership/\">The IMEX Group and EventMB Announce New Partnership</a> appeared first on <a rel=\"nofollow\" href=\"https://www.seebtm.com/en\">SEE Business travel &amp; meetings magazine</a>.</p>\n",
            "content_text": "The IMEX Group has entered into a partnership with Event Manager Blog (EventMB) to deliver a major piece of industry research plus case studies as well as offering digital content services to exhibitors.\nUnder the new partnership. EventMB, a highly influential website for the worldwide event industry, becomes the exclusive digital content partner for IMEX in Frankfurt (15 \u2013 17 May) and IMEX America (16 &#8211; 18 October). As part of this, IMEX and EventMB will work on a major research report focusing on the theme of &#8216;Legacy&#8217;, the IMEX Talking Point for 2018.\nThe post The IMEX Group and EventMB Announce New Partnership appeared first on SEE Business travel &amp; meetings magazine.",
            "date_published": "2018-01-31T12:26:26+01:00",
            "date_modified": "2018-01-31T12:26:26+01:00",
            "author": {
                "name": "Mirjana Novitovic",
                "url": "https://www.seebtm.com/en/author/officebs/",
                "avatar": "https://www.seebtm.com/wp-content/uploads/slika-.jpg"
            },
            "image": "https://www.seebtm.com/wp-content/uploads/imex-frankfurt.jpg",
            "tags": [
                "imex",
                "imex frankfurt",
                "trade show",
                "Trade Shows"
            ]
        },
        {
            "id": "https://www.seebtm.com/en/imex-frankfurt-2016-tailored-business-opportunities-at-every-step-of-the-way/",
            "url": "https://www.seebtm.com/en/imex-frankfurt-2016-tailored-business-opportunities-at-every-step-of-the-way/",
            "title": "IMEX Frankfurt 2016 \u2013 Tailored business opportunities at every step of the way",
            "content_html": "<h1>IMEX in Frankfurt, taking place from 19<sup>th</sup> to 21<sup>st</sup> April 2016 at Messe Frankfurt, is set to provide an experience that is flexible and tailored to fit each visitor\u2019s business needs.</h1>\n<p>Alongside new exhibitors, new educational tracks and networking opportunities dedicated to each sector of the industry, IMEX has added important <strong>new features</strong> to its distinctive Hosted Buyer programme.</p>\n<p style=\"text-align: justify;\"><strong>Enhanced <a href=\"http://www.imex-frankfurt.com/hosted-buyers/hosted-buyer-programme/\" target=\"_blank\">Hosted Buyer programme</a></strong></p>\n<p style=\"text-align: justify;\">New for 2016, <strong>European buyers can extend their visit to <a href=\"http://www.imex-frankfurt.com/\" target=\"_blank\">IMEX</a> and opt in advance for a three day (two night) programme.</strong> This will allow them to spend more time at the show, giving them more time to complete their business objectives and take part in networking events and education sessions. This new option makes the programme highly flexible and is in addition to the day only and two day (one night) programmes which have become well-established over the last 13 years.</p>\n<figure id=\"attachment_27586\" aria-describedby=\"caption-attachment-27586\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><a href=\"https://www.seebtm.com/wp-content/uploads/IMEX-2016-logo.jpg\"><img class=\"size-full wp-image-27586\" src=\"https://www.seebtm.com/wp-content/uploads/IMEX-2016-logo.jpg\" alt=\"IMEX Frankfurt\" width=\"800\" height=\"190\" /></a><figcaption id=\"caption-attachment-27586\" class=\"wp-caption-text\">IMEX Frankfurt</figcaption></figure>\n<p style=\"text-align: justify;\">Revised group appointment timings will give hosted buyers more time to explore the show floor &#8211; the show will now open at 9.45am, with no group appointments scheduled before 11am or after 4pm.</p>\n<p style=\"text-align: justify;\">IMEX is set to welcome more than 20 new hosted buyer groups from around the world including Germany, Poland, China, South Africa and South America, plus UNICEO \u2013 the network for corporate event decision makers. ISES (International Special Events Society) is also bringing their Global Event Summit to the show for the first time.</p>\n<p style=\"text-align: justify;\">Buyers have a wide choice of suppliers to meet, with many established exhibitors having increased their stand space including Croatia, New Zealand, PromPeru, San Francisco and Serbia \u2013 and hotel groups \u2013 ATA Hotels, Hilton International, Preferred Hotels and Trump Hotel Collection.</p>\n<p>[quote_box_left]</p>\n<p>Did you know?</p>\n<p>European buyers can extend their visit to IMEX and opt for a three day (two night) programme.</p>\n<p>[/quote_box_left]</p>\n<p><strong>New destinations and venues</strong><br />\nDemand from buyers to attend is at an all-time high with 24 new hosted buyer groups already confirmed from across Europe and the world. As always, among the <strong>3,500 exhibitors</strong> who represent <strong>150 countries</strong>, IMEX will feature a host of new meetings industry suppliers, destinations and venues who use the show to launch their products and services to the market.</p>\n<figure id=\"attachment_27587\" aria-describedby=\"caption-attachment-27587\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><a href=\"https://www.seebtm.com/wp-content/uploads/Show-floor.jpg\"><img class=\"size-full wp-image-27587\" src=\"https://www.seebtm.com/wp-content/uploads/Show-floor.jpg\" alt=\"Show floor at IMEX Frankfurt\" width=\"800\" height=\"533\" srcset=\"https://www.seebtm.com/wp-content/uploads/Show-floor.jpg 800w, https://www.seebtm.com/wp-content/uploads/Show-floor-300x200.jpg 300w, https://www.seebtm.com/wp-content/uploads/Show-floor-700x466.jpg 700w, https://www.seebtm.com/wp-content/uploads/Show-floor-536x357.jpg 536w, https://www.seebtm.com/wp-content/uploads/Show-floor-725x483.jpg 725w\" sizes=\"(max-width: 800px) 100vw, 800px\" /></a><figcaption id=\"caption-attachment-27587\" class=\"wp-caption-text\">Show floor at IMEX Frankfurt</figcaption></figure>\n<p style=\"text-align: justify;\"><strong><a href=\"http://www.imex-frankfurt.com/events/education/\" target=\"_blank\">Education</a></strong></p>\n<p style=\"text-align: justify;\"><strong>Two new themes</strong> will run throughout the show this year: <strong>\u2018Business + ME\u2019</strong> focusses on <strong>personal development</strong>, <strong>CSR activities and wellbeing</strong>. New also is a track focused on the sharing economy and how it is reshaping the way we travel and do business \u2013 this will include a high level panel discussion, due to take place on Wednesday 20<sup>th</sup> April, that will debate its impact on the meetings industry. The <strong>Inspiration Hub</strong>, home to all the show floor education, will also host experts exploring personal branding, business skills, creative learning, marketing and social media, research and trends and technology. Also new for this year is a series of short and snappy talks focused on \u2018Trends and Future-Think\u2019. These TED-style talks will take place at the Inspiration Hub before the show begins each day and are sponsored by Sweden.</p>\n<p style=\"text-align: justify;\">The day prior to IMEX in Frankfurt, Monday 18<sup>th</sup> April, is now packed with high level educational activities for both buyers and suppliers including:</p>\n<ul>\n<li style=\"text-align: justify;\"><strong>Exclusively Corporate @IMEX &#8211; building your personal brand</strong></li>\n</ul>\n<p style=\"text-align: justify;\">Taking place at the Villa Kennedy Hotel, this is a valuable opportunity for corporate meeting planners from around the world to gather for a tailor-made day of education and private networking.</p>\n<p style=\"text-align: justify;\">This year\u2019s Exclusively Corporate event puts the spotlight on meeting and event planning as a career, focusing on how attendees can build their personal brand, demonstrate their value within an organisation and be more effective and efficient.</p>\n<ul style=\"text-align: justify;\">\n<li><strong>Association Day &amp; Evening \u2013 how relevant is your association?</strong></li>\n</ul>\n<p style=\"text-align: justify;\">For professionals working for associations, organising international conferences and events, Association Day is a chance to assess how well their association is adapting in an ever-changing world. Relevancy is the focus for this year\u2019s event and the ways in which associations across the globe are tackling this issue will be explored via a tailored programme of educational sessions and peer-to-peer problem-solving workshops. Throughout the day, issues experienced by associations across all industries are discussed, giving delegates the chance to forge partnerships and make worthwhile connections. The Day concludes with the ever-popular Association Evening event at the Marriott Hotel.</p>\n<ul style=\"text-align: justify;\">\n<li><strong>Inaugural PCMA Business School in Europe \u2013 rip up the rule-book, become an \u201coutthinker\u201d</strong></li>\n</ul>\n<p style=\"text-align: justify;\">PCMA (Professional Convention Management Association) is bringing its prestigious Business School to Europe for the first time alongside IMEX in Frankfurt. This free of charge programme is open to all and offers executives the chance to develop core business skills and learn from an MBA level professor. Dr. Kaihan Krippendorff, renowned business strategist, consultant and best-selling author, will lead the interactive session on \u2018The Outthinker Playbook \u2013 Devising Disruptive Strategies\u2019, exploring how to cultivate new approaches to business thinking and adopt a fresh \u201coutthinkers\u201d approach in response to changes in business. The innovative class is also CMP certified.</p>\n<figure id=\"attachment_27588\" aria-describedby=\"caption-attachment-27588\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><a href=\"https://www.seebtm.com/wp-content/uploads/Inspiration-Hub-39-2-.jpg\"><img class=\"size-full wp-image-27588\" src=\"https://www.seebtm.com/wp-content/uploads/Inspiration-Hub-39-2-.jpg\" alt=\"Inspiration Hub\" width=\"800\" height=\"533\" srcset=\"https://www.seebtm.com/wp-content/uploads/Inspiration-Hub-39-2-.jpg 800w, https://www.seebtm.com/wp-content/uploads/Inspiration-Hub-39-2--300x200.jpg 300w, https://www.seebtm.com/wp-content/uploads/Inspiration-Hub-39-2--700x466.jpg 700w, https://www.seebtm.com/wp-content/uploads/Inspiration-Hub-39-2--536x357.jpg 536w, https://www.seebtm.com/wp-content/uploads/Inspiration-Hub-39-2--725x483.jpg 725w\" sizes=\"(max-width: 800px) 100vw, 800px\" /></a><figcaption id=\"caption-attachment-27588\" class=\"wp-caption-text\">Inspiration Hub</figcaption></figure>\n<p style=\"text-align: justify;\">Finally, the renowned Politicians Forum brings together meetings industry leaders, representatives from government and business, professionals and academics to discuss building and sustaining a successful meetings industry.</p>\n<p style=\"text-align: justify;\"><strong>Ray Bloom, Chairman of the IMEX Group</strong> explains: \u201cIMEX in Frankfurt, now in its 14<sup>th</sup> year, continues to showcase the amazing diversity and innovation within our industry, with both our new and established exhibitors using the show as their main platform to launch their products, destinations and venues to the global meetings market. At the same time we are constantly evolving the show and this year will be no exception, with major investment in our hosted buyer programme ensuring that buyers have the flexibility and time that they need to make the most of the range of business and educational opportunities at the show.\u201d</p>\n<p style=\"text-align: justify;\"><strong>Carina Bauer, CEO of IMEX Group</strong>, explains: \u201cWe continually consult with our buyers and intermediaries and have made changes to the programme this year to ensure that the show is truly tailored to their needs. We believe that both the buyers and exhibitors will benefit strongly from these. IMEX in Frankfurt promises a host of opportunities for all members of the meetings and incentive travel community. We know that there is no better way to do business or build a network of professional contacts and friends than face to face and we look forward to welcoming the world to Frankfurt this April.\u201d</p>\n<p>The post <a rel=\"nofollow\" href=\"https://www.seebtm.com/en/imex-frankfurt-2016-tailored-business-opportunities-at-every-step-of-the-way/\">IMEX Frankfurt 2016 &#8211; Tailored business opportunities at every step of the way</a> appeared first on <a rel=\"nofollow\" href=\"https://www.seebtm.com/en\">SEE Business travel &amp; meetings magazine</a>.</p>\n",
            "content_text": "IMEX in Frankfurt, taking place from 19th to 21st April 2016 at Messe Frankfurt, is set to provide an experience that is flexible and tailored to fit each visitor\u2019s business needs.\nAlongside new exhibitors, new educational tracks and networking opportunities dedicated to each sector of the industry, IMEX has added important new features to its distinctive Hosted Buyer programme.\nEnhanced Hosted Buyer programme\nNew for 2016, European buyers can extend their visit to IMEX and opt in advance for a three day (two night) programme. This will allow them to spend more time at the show, giving them more time to complete their business objectives and take part in networking events and education sessions. This new option makes the programme highly flexible and is in addition to the day only and two day (one night) programmes which have become well-established over the last 13 years.\nIMEX Frankfurt\nRevised group appointment timings will give hosted buyers more time to explore the show floor &#8211; the show will now open at 9.45am, with no group appointments scheduled before 11am or after 4pm.\nIMEX is set to welcome more than 20 new hosted buyer groups from around the world including Germany, Poland, China, South Africa and South America, plus UNICEO \u2013 the network for corporate event decision makers. ISES (International Special Events Society) is also bringing their Global Event Summit to the show for the first time.\nBuyers have a wide choice of suppliers to meet, with many established exhibitors having increased their stand space including Croatia, New Zealand, PromPeru, San Francisco and Serbia \u2013 and hotel groups \u2013 ATA Hotels, Hilton International, Preferred Hotels and Trump Hotel Collection.\n[quote_box_left]\nDid you know?\nEuropean buyers can extend their visit to IMEX and opt for a three day (two night) programme.\n[/quote_box_left]\nNew destinations and venues\nDemand from buyers to attend is at an all-time high with 24 new hosted buyer groups already confirmed from across Europe and the world. As always, among the 3,500 exhibitors who represent 150 countries, IMEX will feature a host of new meetings industry suppliers, destinations and venues who use the show to launch their products and services to the market.\nShow floor at IMEX Frankfurt\nEducation\nTwo new themes will run throughout the show this year: \u2018Business + ME\u2019 focusses on personal development, CSR activities and wellbeing. New also is a track focused on the sharing economy and how it is reshaping the way we travel and do business \u2013 this will include a high level panel discussion, due to take place on Wednesday 20th April, that will debate its impact on the meetings industry. The Inspiration Hub, home to all the show floor education, will also host experts exploring personal branding, business skills, creative learning, marketing and social media, research and trends and technology. Also new for this year is a series of short and snappy talks focused on \u2018Trends and Future-Think\u2019. These TED-style talks will take place at the Inspiration Hub before the show begins each day and are sponsored by Sweden.\nThe day prior to IMEX in Frankfurt, Monday 18th April, is now packed with high level educational activities for both buyers and suppliers including:\n\nExclusively Corporate @IMEX &#8211; building your personal brand\n\nTaking place at the Villa Kennedy Hotel, this is a valuable opportunity for corporate meeting planners from around the world to gather for a tailor-made day of education and private networking.\nThis year\u2019s Exclusively Corporate event puts the spotlight on meeting and event planning as a career, focusing on how attendees can build their personal brand, demonstrate their value within an organisation and be more effective and efficient.\n\nAssociation Day &amp; Evening \u2013 how relevant is your association?\n\nFor professionals working for associations, organising international conferences and events, Association Day is a chance to assess how well their association is adapting in an ever-changing world. Relevancy is the focus for this year\u2019s event and the ways in which associations across the globe are tackling this issue will be explored via a tailored programme of educational sessions and peer-to-peer problem-solving workshops. Throughout the day, issues experienced by associations across all industries are discussed, giving delegates the chance to forge partnerships and make worthwhile connections. The Day concludes with the ever-popular Association Evening event at the Marriott Hotel.\n\nInaugural PCMA Business School in Europe \u2013 rip up the rule-book, become an \u201coutthinker\u201d\n\nPCMA (Professional Convention Management Association) is bringing its prestigious Business School to Europe for the first time alongside IMEX in Frankfurt. This free of charge programme is open to all and offers executives the chance to develop core business skills and learn from an MBA level professor. Dr. Kaihan Krippendorff, renowned business strategist, consultant and best-selling author, will lead the interactive session on \u2018The Outthinker Playbook \u2013 Devising Disruptive Strategies\u2019, exploring how to cultivate new approaches to business thinking and adopt a fresh \u201coutthinkers\u201d approach in response to changes in business. The innovative class is also CMP certified.\nInspiration Hub\nFinally, the renowned Politicians Forum brings together meetings industry leaders, representatives from government and business, professionals and academics to discuss building and sustaining a successful meetings industry.\nRay Bloom, Chairman of the IMEX Group explains: \u201cIMEX in Frankfurt, now in its 14th year, continues to showcase the amazing diversity and innovation within our industry, with both our new and established exhibitors using the show as their main platform to launch their products, destinations and venues to the global meetings market. At the same time we are constantly evolving the show and this year will be no exception, with major investment in our hosted buyer programme ensuring that buyers have the flexibility and time that they need to make the most of the range of business and educational opportunities at the show.\u201d\nCarina Bauer, CEO of IMEX Group, explains: \u201cWe continually consult with our buyers and intermediaries and have made changes to the programme this year to ensure that the show is truly tailored to their needs. We believe that both the buyers and exhibitors will benefit strongly from these. IMEX in Frankfurt promises a host of opportunities for all members of the meetings and incentive travel community. We know that there is no better way to do business or build a network of professional contacts and friends than face to face and we look forward to welcoming the world to Frankfurt this April.\u201d\nThe post IMEX Frankfurt 2016 &#8211; Tailored business opportunities at every step of the way appeared first on SEE Business travel &amp; meetings magazine.",
            "date_published": "2016-03-30T10:53:24+02:00",
            "date_modified": "2016-12-09T14:02:16+01:00",
            "author": {
                "name": "Mirjana Novitovic",
                "url": "https://www.seebtm.com/en/author/officebs/",
                "avatar": "https://www.seebtm.com/wp-content/uploads/slika-.jpg"
            },
            "image": "https://www.seebtm.com/wp-content/uploads/Show-floor.jpg",
            "tags": [
                "hosted buyer",
                "imex frankfurt",
                "imex group",
                "inspiration hub",
                "meetings industry",
                "Trade Shows"
            ]
        },
        {
            "id": "https://www.seebtm.com/en/imex-frankfurt-four-key-trends-for-2015/",
            "url": "https://www.seebtm.com/en/imex-frankfurt-four-key-trends-for-2015/",
            "title": "IMEX Frankfurt \u2013 Four Key Trends For 2015",
            "content_html": "<h1 style=\"text-align: justify;\">IMEX is a worldwide exhibition for global meetings, incentive travel and events industry which will be held from 19th to 21st May 2015, at Messe\u00a0Frankfurt in Germany.</h1>\n<p style=\"text-align: justify;\">The IMEX Group, the organizer of the annual IMEX in Frankfurt and IMEX America trade shows presented a round-up of\u00a0industry predictions for the year ahead.</p>\n<p style=\"text-align: justify;\"><strong><span style=\"color: #ff0000;\">1.</span> <span style=\"color: #339966;\">\u201cPlay\u201d gives\u00a0new meaning to profit</span></strong></p>\n<p style=\"text-align: justify;\">2014 was the year that used \u201cplay\u201d as a\u00a0tool for unlocking creativity and new\u00a0sources of competitive advantage returned\u00a0to business.<br />\nIn truth it had never left but the current\u00a0manifestation of \u201cplay\u201d has a distinctly\u00a021st century flavor.</p>\n<p style=\"text-align: justify;\">According to <a href=\"http://www.imex-frankfurt.com/\" target=\"_blank\">IMEX</a> guest speaker, Creativity\u00a0Guru, Rhea Blanken, Einstein\u00a0reputedly said: \u201cPlay is the highest\u00a0form of research.\u201d</p>\n<p style=\"text-align: justify;\">Gartner has been\u00a0predicting for the last few years that\u00a0in 2015 up to 40% of Global 1,000 organizations\u00a0will use gamification as\u00a0their primary mechanism for transforming\u00a0business operations.<br />\nThe rise of \u201cdouble bottom line\u201d companies\u00a0and entrepreneurs appears to\u00a0support this trend.</p>\n<p style=\"text-align: justify;\">In the new business matrix where\u00a0\u201cprofits meet purpose\u201d it\u2019s often the\u00a0case that playfulness, creativity and\u00a0fewer corporate do\u2019s and don\u2019ts are\u00a0fundamental values in the mix.</p>\n<p style=\"text-align: justify;\"><strong><span style=\"color: #ff0000;\">2.</span> <span style=\"color: #339966;\">50 Shades\u00a0of Apps</span></strong></p>\n<p style=\"text-align: justify;\">Apps continue to be \u201csexy\u201d (in advertising\u00a0parlance) and their strength and\u00a0novelty will be unbounded in 2015.</p>\n<p style=\"text-align: justify;\">Rather meeting and event apps will\u00a0be seamlessly linking across other\u00a0media platforms, and especially websites,\u00a0in line with customer/community\u00a0market needs and pain points,\u00a0deeply connected to real-time analytics\u00a0and incorporating interactions\u00a0such as live messaging, polling and\u00a0other instant engagement and feedback\u00a0mechanics.</p>\n<figure id=\"attachment_24446\" aria-describedby=\"caption-attachment-24446\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><a href=\"https://www.seebtm.com/wp-content/uploads/IMEX-Entrance-Outside-Hall.jpg\"><img class=\"size-full wp-image-24446\" src=\"https://www.seebtm.com/wp-content/uploads/IMEX-Entrance-Outside-Hall.jpg\" alt=\"IMEX\" width=\"800\" height=\"532\" srcset=\"https://www.seebtm.com/wp-content/uploads/IMEX-Entrance-Outside-Hall.jpg 800w, https://www.seebtm.com/wp-content/uploads/IMEX-Entrance-Outside-Hall-300x200.jpg 300w, https://www.seebtm.com/wp-content/uploads/IMEX-Entrance-Outside-Hall-700x466.jpg 700w, https://www.seebtm.com/wp-content/uploads/IMEX-Entrance-Outside-Hall-537x357.jpg 537w, https://www.seebtm.com/wp-content/uploads/IMEX-Entrance-Outside-Hall-726x483.jpg 726w\" sizes=\"(max-width: 800px) 100vw, 800px\" /></a><figcaption id=\"caption-attachment-24446\" class=\"wp-caption-text\">IMEX</figcaption></figure>\n<p style=\"text-align: justify;\"><strong><span style=\"color: #ff0000;\">3.</span><span style=\"color: #339966;\"> Let\u2019s Take it\u00a0\u201cOutside\u201d</span></strong></p>\n<p style=\"text-align: justify;\">In 2015 expect to see meeting spaces\u00a0and formats going through even\u00a0more of a revolution as the principles\u00a0of meeting design become more firmly\u00a0embedded throughout the supply\u00a0chain.\u00a0Where WiFi allows set meetings free\u00a0to \u201croam\u201d it also creates a subtle pressure\u00a0to be \u201calways on\u201d.</p>\n<p style=\"text-align: justify;\">Arianna Huffington (of Huffington Post fame) likes to hold walking meetings &#8211; supporting research from\u00a0Washington University that workers\u00a0are more engaged, less territorial\u00a0and more collaborative when they\u2019re\u00a0working on a project while standing\u00a0upright.</p>\n<p style=\"text-align: justify;\">The trend of the <strong>\u201cslow meetings\u201d</strong> come back round again. A return to the first principles of F2F meetings, no devices, no distractions and a focus on less, rather than more, could be one of the defining developments of the coming year.</p>\n<h3 style=\"text-align: justify;\"><em><span style=\"color: #ff0000;\">60% &#8211; 63% of all respondents had\u00a0used a mobile app for at least one of\u00a0their events in the past 2 years and\u00a092% of corporate event marketers\u00a0had done so, according to the IMEX /\u00a0QuickMobile global survey.</span></em></h3>\n<p style=\"text-align: justify;\">Add a five-minute guided meditation\u00a0at the front of your meeting (no need\u00a0to hold hands, just breathe) and your\u00a0gathering is now bang on trend.</p>\n<p style=\"text-align: justify;\"><strong><span style=\"color: #ff0000;\">4.</span> <span style=\"color: #339966;\">Wellness is\u00a0</span></strong><strong><span style=\"color: #339966;\">Fit as a Fiddle</span></strong></p>\n<p style=\"text-align: justify;\">Beyond drinking water, eating protein-laden nuts and taking a quick, rejuvenating\u00a0massage there is a higher\u00a0level of spiritual awareness starting to\u00a0make its way into meeting keynotes,\u00a0sessions and formats.</p>\n<figure id=\"attachment_24447\" aria-describedby=\"caption-attachment-24447\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><a href=\"https://www.seebtm.com/wp-content/uploads/Imex_20052014ks_5267.jpg\"><img class=\"size-full wp-image-24447\" src=\"https://www.seebtm.com/wp-content/uploads/Imex_20052014ks_5267.jpg\" alt=\"IMEX\" width=\"800\" height=\"532\" srcset=\"https://www.seebtm.com/wp-content/uploads/Imex_20052014ks_5267.jpg 800w, https://www.seebtm.com/wp-content/uploads/Imex_20052014ks_5267-300x200.jpg 300w, https://www.seebtm.com/wp-content/uploads/Imex_20052014ks_5267-700x466.jpg 700w, https://www.seebtm.com/wp-content/uploads/Imex_20052014ks_5267-537x357.jpg 537w, https://www.seebtm.com/wp-content/uploads/Imex_20052014ks_5267-726x483.jpg 726w\" sizes=\"(max-width: 800px) 100vw, 800px\" /></a><figcaption id=\"caption-attachment-24447\" class=\"wp-caption-text\">IMEX</figcaption></figure>\n<p style=\"text-align: justify;\">The meetings industry and meeting\u00a0planners have a great opportunity\u00a0and importantly, the permission to<br />\nshift this new slant on wellness out of\u00a0the spa and ad into the spotlight.<br />\nLee Papa, wellness advocate, transformation\u00a0advisor and IMEX America\u00a0speaker summed it up: \u201cI believe this\u00a0is the new paradigm of business&#8230; it\u2019s\u00a0a time of moving into working from\u00a0the heart and using our internal navigation\u00a0to be more powerful and more\u00a0authentic.\u201d</p>\n<p style=\"text-align: justify;\">Many of the themes above will be\u00a0reflected in the education programs\u00a0and initiatives on offer at both IMEX\u00a0in Frankfurt and IMEX America in Las\u00a0Vegas.</p>\n<p>The post <a rel=\"nofollow\" href=\"https://www.seebtm.com/en/imex-frankfurt-four-key-trends-for-2015/\">IMEX Frankfurt &#8211; Four Key Trends For 2015</a> appeared first on <a rel=\"nofollow\" href=\"https://www.seebtm.com/en\">SEE Business travel &amp; meetings magazine</a>.</p>\n",
            "content_text": "IMEX is a worldwide exhibition for global meetings, incentive travel and events industry which will be held from 19th to 21st May 2015, at Messe\u00a0Frankfurt in Germany.\nThe IMEX Group, the organizer of the annual IMEX in Frankfurt and IMEX America trade shows presented a round-up of\u00a0industry predictions for the year ahead.\n1. \u201cPlay\u201d gives\u00a0new meaning to profit\n2014 was the year that used \u201cplay\u201d as a\u00a0tool for unlocking creativity and new\u00a0sources of competitive advantage returned\u00a0to business.\nIn truth it had never left but the current\u00a0manifestation of \u201cplay\u201d has a distinctly\u00a021st century flavor.\nAccording to IMEX guest speaker, Creativity\u00a0Guru, Rhea Blanken, Einstein\u00a0reputedly said: \u201cPlay is the highest\u00a0form of research.\u201d\nGartner has been\u00a0predicting for the last few years that\u00a0in 2015 up to 40% of Global 1,000 organizations\u00a0will use gamification as\u00a0their primary mechanism for transforming\u00a0business operations.\nThe rise of \u201cdouble bottom line\u201d companies\u00a0and entrepreneurs appears to\u00a0support this trend.\nIn the new business matrix where\u00a0\u201cprofits meet purpose\u201d it\u2019s often the\u00a0case that playfulness, creativity and\u00a0fewer corporate do\u2019s and don\u2019ts are\u00a0fundamental values in the mix.\n2. 50 Shades\u00a0of Apps\nApps continue to be \u201csexy\u201d (in advertising\u00a0parlance) and their strength and\u00a0novelty will be unbounded in 2015.\nRather meeting and event apps will\u00a0be seamlessly linking across other\u00a0media platforms, and especially websites,\u00a0in line with customer/community\u00a0market needs and pain points,\u00a0deeply connected to real-time analytics\u00a0and incorporating interactions\u00a0such as live messaging, polling and\u00a0other instant engagement and feedback\u00a0mechanics.\nIMEX\n3. Let\u2019s Take it\u00a0\u201cOutside\u201d\nIn 2015 expect to see meeting spaces\u00a0and formats going through even\u00a0more of a revolution as the principles\u00a0of meeting design become more firmly\u00a0embedded throughout the supply\u00a0chain.\u00a0Where WiFi allows set meetings free\u00a0to \u201croam\u201d it also creates a subtle pressure\u00a0to be \u201calways on\u201d.\nArianna Huffington (of Huffington Post fame) likes to hold walking meetings &#8211; supporting research from\u00a0Washington University that workers\u00a0are more engaged, less territorial\u00a0and more collaborative when they\u2019re\u00a0working on a project while standing\u00a0upright.\nThe trend of the \u201cslow meetings\u201d come back round again. A return to the first principles of F2F meetings, no devices, no distractions and a focus on less, rather than more, could be one of the defining developments of the coming year.\n60% &#8211; 63% of all respondents had\u00a0used a mobile app for at least one of\u00a0their events in the past 2 years and\u00a092% of corporate event marketers\u00a0had done so, according to the IMEX /\u00a0QuickMobile global survey.\nAdd a five-minute guided meditation\u00a0at the front of your meeting (no need\u00a0to hold hands, just breathe) and your\u00a0gathering is now bang on trend.\n4. Wellness is\u00a0Fit as a Fiddle\nBeyond drinking water, eating protein-laden nuts and taking a quick, rejuvenating\u00a0massage there is a higher\u00a0level of spiritual awareness starting to\u00a0make its way into meeting keynotes,\u00a0sessions and formats.\nIMEX\nThe meetings industry and meeting\u00a0planners have a great opportunity\u00a0and importantly, the permission to\nshift this new slant on wellness out of\u00a0the spa and ad into the spotlight.\nLee Papa, wellness advocate, transformation\u00a0advisor and IMEX America\u00a0speaker summed it up: \u201cI believe this\u00a0is the new paradigm of business&#8230; it\u2019s\u00a0a time of moving into working from\u00a0the heart and using our internal navigation\u00a0to be more powerful and more\u00a0authentic.\u201d\nMany of the themes above will be\u00a0reflected in the education programs\u00a0and initiatives on offer at both IMEX\u00a0in Frankfurt and IMEX America in Las\u00a0Vegas.\nThe post IMEX Frankfurt &#8211; Four Key Trends For 2015 appeared first on SEE Business travel &amp; meetings magazine.",
            "date_published": "2015-04-17T11:43:23+02:00",
            "date_modified": "2016-12-12T14:28:20+01:00",
            "author": {
                "name": "Mirjana Novitovic",
                "url": "https://www.seebtm.com/en/author/officebs/",
                "avatar": "https://www.seebtm.com/wp-content/uploads/slika-.jpg"
            },
            "image": "https://www.seebtm.com/wp-content/uploads/RGB-IMEX-logo-2-stacked2.jpg",
            "tags": [
                "imex",
                "imex frankfurt",
                "imex15",
                "meetings industry",
                "Trade Shows"
            ]
        },
        {
            "id": "https://www.seebtm.com/en/imex-in-frankfurt-new-angle-on-preshow-customer-service/",
            "url": "https://www.seebtm.com/en/imex-in-frankfurt-new-angle-on-preshow-customer-service/",
            "title": "IMEX IN FRANKFURT \u2013 NEW ANGLE ON PRESHOW CUSTOMER SERVICE",
            "content_html": "<h1>A new pre-show concierge service to help first-time hosted buyers get the most from their attendance at IMEX in Frankfurt is being launched at the beginning of this year.</h1>\n<p style=\"text-align: justify;\">The service is one of several new ideas being introduced by the IMEX Group to increase business and networking value for buyers attending the trade show. Each new buyer will receive a telephone call from the <strong>IMEX concierge team</strong> giving them the opportunity to ask questions relating to travel, appointments with exhibitors, the education programme or other subjects.</p>\n<p style=\"text-align: justify;\"><a href=\"https://www.seebtm.com/wp-content/uploads/imex_4.jpg\"><img class=\"aligncenter wp-image-16655 size-full\" src=\"https://www.seebtm.com/wp-content/uploads/imex_4.jpg\" width=\"640\" height=\"426\" srcset=\"https://www.seebtm.com/wp-content/uploads/imex_4.jpg 640w, https://www.seebtm.com/wp-content/uploads/imex_4-300x199.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" /></a>Says IMEX Group CEO, Carina Bauer: \u201cThis new service typifies our market approach and our company values: high standards of customer service and a desire to ensure that both buyers and exhibitors receive excellent <strong>\u2018return on attendance\u2019</strong>. This service complements the live webinars we already offer to exhibitors which, in turn, help them maximise their business return from the show.\u201d</p>\n<p style=\"text-align: justify;\">Registration is now open. <a href=\"http://portal.imex-frankfurt.com/register.php\" target=\"_blank\">http://portal.imex-frankfurt.com/register.php</a></p>\n<div style=\"color: #a52a2a; text-align: justify;\"><strong>IMEX Industry Predictions for 2014 </strong></div>\n<div style=\"color: #a52a2a; text-align: justify;\"><strong><br />\n</strong></div>\n<p style=\"text-align: justify;\"><strong>1.\u00a0 Content Gets Bigger as Attention Spans Grow Shorter</strong></p>\n<p style=\"text-align: justify;\">The incredible growth of YouTube, TED and short, sharp TV and video news clips (including the birth of super-bite-sized Vine) means attention spans are shorter than ever. Four minutes is a lifetime online. Expect meetings and event content to be delivered in ever more entertaining, diverse and digestible pieces.</p>\n<p style=\"text-align: justify;\"><strong>2.\u00a0 Happiness is Hip</strong></p>\n<p style=\"text-align: justify;\"><strong><a href=\"https://www.seebtm.com/wp-content/uploads/imex_5.jpg\"><img class=\"aligncenter wp-image-16656 size-full\" src=\"https://www.seebtm.com/wp-content/uploads/imex_5.jpg\" width=\"640\" height=\"427\" srcset=\"https://www.seebtm.com/wp-content/uploads/imex_5.jpg 640w, https://www.seebtm.com/wp-content/uploads/imex_5-300x200.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" /></a></strong></p>\n<p style=\"text-align: justify;\">IMEX America 2013 MPI Keynote, CEO &amp; Chief Happiness Officer of Delivering Happiness, Jenn Lim, was on trend when she urged her audience to think of happiness as a science that can be applied at work. \u201cWhen values, vision and purpose in individuals and organizations come together, the impact can be so positive, and it\u2019s about much more than a happy worker being a productive worker,\u201d she said.</p>\n<p style=\"text-align: justify;\">Expect more organizations to embrace happiness as their ethos for growth in 2014.</p>\n<p style=\"text-align: justify;\"><strong>3. Technology Connects the Dots</strong></p>\n<p style=\"text-align: justify;\">Many big technology advances have been made, now they need to be managed. Coburn, CEO of DoubleDutch expects \u201cthe bandwidth of Apps to get lighter\u201d, where Owen sees regulation and standards coming into play, such as through the new Apex Standards. He\u2019s also clear that the future is \u201cnot about more technology but how that technology is delivered.\u201d</p>\n<p style=\"text-align: justify;\"><a href=\"https://www.seebtm.com/wp-content/uploads/imex_6.jpg\"><img class=\"wp-image-16657 size-full aligncenter\" src=\"https://www.seebtm.com/wp-content/uploads/imex_6.jpg\" width=\"640\" height=\"427\" srcset=\"https://www.seebtm.com/wp-content/uploads/imex_6.jpg 640w, https://www.seebtm.com/wp-content/uploads/imex_6-300x200.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" /></a><strong>4. Social Media Shifts Up, Out and Everywhere</strong></p>\n<p style=\"text-align: justify;\">In 2014 social media starts to receive its own budget, and begins to play a meaningful and measurable part in marketing and communications strategies across the meetings and events industry.</p>\n<p style=\"text-align: justify;\"><strong>5. \u201cGlocal\u201d \u2013\u00a0 Helping Hands on Your Doorstep</strong></p>\n<p style=\"text-align: justify;\">Where once the international nature of the meetings industry meant thousands of opportunities to \u2018do good and give back\u2019 in far flung corners of the world, the trend now is to reach out to help those right on your doorstep.</p>\n<p style=\"text-align: justify;\"><strong>6. Meetings Sector as Leading Economic Indicator</strong></p>\n<p style=\"text-align: justify;\">Could 2014 be the year when the meetings and events industry is finally recognized as an important economic indicator? Dan Berger, CEO of Social Tables declared at IMEX America, \u201cThose of us in the industry know that when meetings and events start to rise they are the pulse of growth.\u201d</p>\n<div style=\"background-color: #a52a2a; padding: 10px; color: #eec85f; font-size: 14px; width: 200px; height: auto; margin: 10px; font-family: arial; float: right; text-align: center;\"><strong>IMEX Frankfurt 2014 is a worldwide exhibition for incentive travel, meetings and events which will be held from 20th to 22nd May in Messe Frankfurt in Gemany.</strong></div>\n<p style=\"text-align: justify;\"><strong>7. Workplace diversity</strong></p>\n<p style=\"text-align: justify;\">Where once a hot conversation topic was demographic shift and what that meant for the global meetings and events market, now the big debate of 2014 looks set to be \u2018workplace diversity\u2019. Organizations are having to look at their recruitment and talent development strategies with more creativity, and awareness.</p>\n<p style=\"text-align: justify;\">More info about these predictions you may find on <a href=\"http://www.imex-frankfurt.com/events/business/\" target=\"_blank\">http://www.imex-frankfurt.com/</a></p>\n<p>The post <a rel=\"nofollow\" href=\"https://www.seebtm.com/en/imex-in-frankfurt-new-angle-on-preshow-customer-service/\">IMEX IN FRANKFURT &#8211; NEW ANGLE ON PRESHOW CUSTOMER SERVICE</a> appeared first on <a rel=\"nofollow\" href=\"https://www.seebtm.com/en\">SEE Business travel &amp; meetings magazine</a>.</p>\n",
            "content_text": "A new pre-show concierge service to help first-time hosted buyers get the most from their attendance at IMEX in Frankfurt is being launched at the beginning of this year.\nThe service is one of several new ideas being introduced by the IMEX Group to increase business and networking value for buyers attending the trade show. Each new buyer will receive a telephone call from the IMEX concierge team giving them the opportunity to ask questions relating to travel, appointments with exhibitors, the education programme or other subjects.\nSays IMEX Group CEO, Carina Bauer: \u201cThis new service typifies our market approach and our company values: high standards of customer service and a desire to ensure that both buyers and exhibitors receive excellent \u2018return on attendance\u2019. This service complements the live webinars we already offer to exhibitors which, in turn, help them maximise their business return from the show.\u201d\nRegistration is now open. http://portal.imex-frankfurt.com/register.php\nIMEX Industry Predictions for 2014 \n\n\n1.\u00a0 Content Gets Bigger as Attention Spans Grow Shorter\nThe incredible growth of YouTube, TED and short, sharp TV and video news clips (including the birth of super-bite-sized Vine) means attention spans are shorter than ever. Four minutes is a lifetime online. Expect meetings and event content to be delivered in ever more entertaining, diverse and digestible pieces.\n2.\u00a0 Happiness is Hip\n\nIMEX America 2013 MPI Keynote, CEO &amp; Chief Happiness Officer of Delivering Happiness, Jenn Lim, was on trend when she urged her audience to think of happiness as a science that can be applied at work. \u201cWhen values, vision and purpose in individuals and organizations come together, the impact can be so positive, and it\u2019s about much more than a happy worker being a productive worker,\u201d she said.\nExpect more organizations to embrace happiness as their ethos for growth in 2014.\n3. Technology Connects the Dots\nMany big technology advances have been made, now they need to be managed. Coburn, CEO of DoubleDutch expects \u201cthe bandwidth of Apps to get lighter\u201d, where Owen sees regulation and standards coming into play, such as through the new Apex Standards. He\u2019s also clear that the future is \u201cnot about more technology but how that technology is delivered.\u201d\n4. Social Media Shifts Up, Out and Everywhere\nIn 2014 social media starts to receive its own budget, and begins to play a meaningful and measurable part in marketing and communications strategies across the meetings and events industry.\n5. \u201cGlocal\u201d \u2013\u00a0 Helping Hands on Your Doorstep\nWhere once the international nature of the meetings industry meant thousands of opportunities to \u2018do good and give back\u2019 in far flung corners of the world, the trend now is to reach out to help those right on your doorstep.\n6. Meetings Sector as Leading Economic Indicator\nCould 2014 be the year when the meetings and events industry is finally recognized as an important economic indicator? Dan Berger, CEO of Social Tables declared at IMEX America, \u201cThose of us in the industry know that when meetings and events start to rise they are the pulse of growth.\u201d\nIMEX Frankfurt 2014 is a worldwide exhibition for incentive travel, meetings and events which will be held from 20th to 22nd May in Messe Frankfurt in Gemany.\n7. Workplace diversity\nWhere once a hot conversation topic was demographic shift and what that meant for the global meetings and events market, now the big debate of 2014 looks set to be \u2018workplace diversity\u2019. Organizations are having to look at their recruitment and talent development strategies with more creativity, and awareness.\nMore info about these predictions you may find on http://www.imex-frankfurt.com/\nThe post IMEX IN FRANKFURT &#8211; NEW ANGLE ON PRESHOW CUSTOMER SERVICE appeared first on SEE Business travel &amp; meetings magazine.",
            "date_published": "2014-04-11T11:12:28+02:00",
            "date_modified": "2016-12-09T16:44:48+01:00",
            "author": {
                "name": "Mirjana Novitovic",
                "url": "https://www.seebtm.com/en/author/officebs/",
                "avatar": "https://www.seebtm.com/wp-content/uploads/slika-.jpg"
            },
            "image": "https://www.seebtm.com/wp-content/uploads/imex_5.jpg",
            "tags": [
                "exhibition",
                "hosted buyer",
                "imex",
                "imex frankfurt",
                "Trade Shows"
            ]
        }
    ]
}