{
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    "feed_url": "https://www.seebtm.com/en/tag/exciting-events/feed/json/",
    "title": "SEE Business travel &amp; meetings magazine",
    "description": "Magazin za oblast poslovnih putovanja i kongresnog turizma Jugoisto\u010dne Evrope",
    "items": [
        {
            "id": "https://www.seebtm.com/en/how-to-display-company-logos-at-events-and-stand-out-from-the-crowd/",
            "url": "https://www.seebtm.com/en/how-to-display-company-logos-at-events-and-stand-out-from-the-crowd/",
            "title": "How to Display Company Logos at Events",
            "content_html": "<h1>One of the aspects that an event planner needs to consider when organizing a corporate event is how and where to incorporate company logos in a way that will really grab attendees\u2019 attention.</h1>\n<p style=\"text-align: justify;\">As audience expectations grow and\u00a0clients\u00a0demand bigger and better\u00a0experiences\u00a0for their delegates, so\u00a0event\u00a0planners are expected to \u201cthink\u00a0outside\u201d\u00a0the box in today\u2019s corporate\u00a0events\u00a0industry.\u00a0Producing events that are unique,\u00a0thoughtful and introduce exciting\u00a0ideas are a must; and that includes\u00a0the display of corporate logos.</p>\n<p style=\"text-align: justify;\">The reason that many businesses host\u00a0a corporate event is to promote\u00a0and reinforce a brand or product, so\u00a0the use of creative concepts to display\u00a0logos is essential. Here, we look\u00a0at inspiring ways to display company\u00a0logos throughout a corporate event.</p>\n<h3><span style=\"color: #800080;\"><strong>Logos to Greet Guests</strong></span></h3>\n<p style=\"text-align: justify;\"><img class=\"wp-image-20264 alignright\" src=\"https://www.seebtm.com/wp-content/uploads/pixel-poi1.jpg\" alt=\"Pixel Poi\" width=\"301\" height=\"239\" />One area that is very often overlooked\u00a0by event planners is the arrival of guests\u00a0at a corporate event. Banners and\u00a0flyers have their place, but in order to\u00a0really stand out from the crowd event\u00a0planners need to tailor every aspect\u00a0of their event to individual clients.</p>\n<p style=\"text-align: justify;\">Don\u2019t waste this opportunity to emphasize\u00a0and reinforce company logos\u00a0and branding as attendees arrive.</p>\n<p style=\"text-align: justify;\"><span style=\"color: #339966;\"><strong>* PIXEL POI</strong></span></p>\n<p style=\"text-align: justify;\">This is an eye-catching and visually\u00a0stunning LED display that can incorporate\u00a0logos or images.\u00a0Pixel Poi LED illumination offers event\u00a0planners a completely bespoke design\u00a0that is guaranteed to get plenty of\u00a0attention!</p>\n<p style=\"text-align: justify;\"><span style=\"color: #339966;\"><strong>* SAND SCULPTURE</strong></span></p>\n<p style=\"text-align: justify;\">A beach is not needed to create a\u00a0stunning\u00a03D sand sculpture to greet\u00a0guests\u00a0at an event. High profile brands\u00a0around the world have used teams\u00a0and individual sand artists to create\u00a0bespoke sculptures of logos and products\u00a0to great effect.</p>\n<p style=\"text-align: justify;\"><span style=\"color: #339966;\"><strong>* ROBOTS</strong></span></p>\n<p style=\"text-align: justify;\">This option offers clients a walking, talking\u00a0logo display that will meet and\u00a0greet\u00a0guests on arrival. Walk-around\u00a0robot acts are a high tech option to\u00a0display company messages or logos,\u00a0whilst interacting with delegates.\u00a0A real talking point for any event.</p>\n<p>&nbsp;</p>\n<h3 style=\"text-align: justify;\"><span style=\"color: #800080;\"><strong>Eye-Catching Logo Displays</strong></span></h3>\n<p style=\"text-align: justify;\">As more event planners ask for innovative\u00a0ways of revealing logos and branding\u00a0at corporate events, so specialists\u00a0in event displays have been quick\u00a0to respond with ever-increasing creative\u00a0and high tech options.\u00a0From lasers and LED to water holograms,\u00a0there is a plethora of eye-catching\u00a0ways to display logos and grab\u00a0attention.</p>\n<p style=\"text-align: justify;\"><span style=\"color: #339966;\"><strong><img class=\"alignleft wp-image-20302\" src=\"https://www.seebtm.com/wp-content/uploads/waterfall2.jpg\" alt=\"Information Waterfall\" width=\"326\" height=\"244\" srcset=\"https://www.seebtm.com/wp-content/uploads/waterfall2.jpg 800w, https://www.seebtm.com/wp-content/uploads/waterfall2-300x225.jpg 300w\" sizes=\"(max-width: 326px) 100vw, 326px\" />* BUILDING PROJECTION</strong></span></p>\n<p style=\"text-align: justify;\">Video Mapping\u00a0Wow your guests on arrival with a\u00a0projection\u00a0of your corporate logo,\u00a0branding\u00a0or message on the venue\u00a0building\u00a0itself.\u00a0This is guaranteed to impress guest\u00a0and is an exciting way to display logos\u00a0on a large scale.</p>\n<p style=\"text-align: justify;\">A form of video mapping that uses\u00a0technology\u00a0and unique customised\u00a0graphics to stunning effect on buildings\u00a0and structures.</p>\n<p style=\"text-align: justify;\"><span style=\"color: #339966;\"><strong>* GLASS ARTIST</strong></span></p>\n<p style=\"text-align: justify;\">Don\u2019t waste valuable space on which\u00a0to display company logos at your\u00a0event. Did you know that windows,\u00a0mirrors and other glass surfaces can\u00a0be used to display branding to great\u00a0effect?</p>\n<p style=\"text-align: justify;\">A live glass artist can be used to create\u00a0logos, messages or even caricatures\u00a0of CEOs at your event venue.</p>\n<p style=\"text-align: justify;\"><span style=\"color: #339966;\"><strong>* INFORMATION\u00a0WATERFALL</strong></span></p>\n<p style=\"text-align: justify;\">Dare to be different and pull out all\u00a0the stops with this information waterfall.\u00a0A water feature with a difference, Aquascript\u00a0create stunning spectacles\u00a0using\u00a0technology, water and special\u00a0lighting.\u00a0Your guests will be left inspired as\u00a0they watch in amazement as words\u00a0and images are captured by droplets\u00a0of water.</p>\n<p>&nbsp;</p>\n<h3 style=\"text-align: justify;\"><span style=\"color: #800080;\"><strong>Edible\u00a0Logo Displays</strong></span></h3>\n<p style=\"text-align: justify;\">Event planners and caterers are\u00a0increasingly using food as a means\u00a0to showcase logos and satisfy their\u00a0corporate clients\u2019 appetites.\u00a0But apart from customised cupcakes\u00a0and branded menus, there are a new\u00a0generation of artists, caterers and\u00a0performers\u00a0who offer more unusual\u00a0options.</p>\n<p><span style=\"color: #339966;\"><strong>* COFFEE ART</strong></span></p>\n<p style=\"text-align: justify;\">Using just a coffee machine and years\u00a0of creative experience, a coffee artist\u00a0creates little cup size works of art that\u00a0will dazzle guests before being drunk.\u00a0Impress your attendees with a cup of\u00a0coffee\u00a0that has company logos or images\u00a0on top.</p>\n<p style=\"text-align: justify;\"><span style=\"color: #339966;\"><strong>*\u00a0ICE CREAM GIRLS</strong></span></p>\n<p style=\"text-align: justify;\">Serve up a delicious, branded sweet\u00a0treat with a troupe of bespoke ice cream\u00a0girls.\u00a0This option comes with fully customised\u00a0ice creams, trays and outfits for an\u00a0unforgettable, and tasty, experience.</p>\n<p style=\"text-align: justify;\"><span style=\"color: #339966;\"><strong>* <img class=\"wp-image-20269 alignright\" src=\"https://www.seebtm.com/wp-content/uploads/fountain-ice-sculpture-oxy-water-logo.jpg\" alt=\"fountain ice sculpture\" width=\"303\" height=\"243\" srcset=\"https://www.seebtm.com/wp-content/uploads/fountain-ice-sculpture-oxy-water-logo.jpg 746w, https://www.seebtm.com/wp-content/uploads/fountain-ice-sculpture-oxy-water-logo-300x241.jpg 300w\" sizes=\"(max-width: 303px) 100vw, 303px\" />ICE LUGE</strong></span></p>\n<p style=\"text-align: justify;\">Not only will guests be able to watch\u00a0a master ice sculptor at work, but the\u00a0end creation can be used as a drinks\u00a0Luge. This is the perfect way to customise\u00a0your event and showcase a\u00a0logo\u00a0in a \u201crefreshing\u201d way. Ice luges\u00a0are a \u201ccool\u201d centrepiece that can chill\u00a0drinks and engage delegates.</p>\n<p>&nbsp;</p>\n<h3 style=\"text-align: justify;\"><span style=\"color: #800080;\"><strong>To Conclude</strong></span></h3>\n<p style=\"text-align: justify;\">Hard pressed event planners sometimes\u00a0struggle to source unique or innovative\u00a0ways to display logos in order\u00a0to capture\u00a0the imaginations of guests\u00a0and inspire\u00a0attendees.\u00a0Fortunately, the creativity of those\u00a0supplying\u00a0the corporate\u00a0events industry\u00a0means that there are some exciting\u00a0concepts\u00a0to be found if you have\u00a0the time\u00a0to look.</p>\n<p style=\"text-align: justify;\">The ideas mentioned in this article are\u00a0just a few of the more unusual ways\u00a0that logos can be displayed at events\u00a0that have the added bonus of creating\u00a0a real talking point amongst your\u00a0guests and ensuring that brands and\u00a0businesses get as much exposure as\u00a0possible.</p>\n<p style=\"text-align: right;\"><em>By: Amy Capron</em></p>\n<hr />\n<p style=\"text-align: justify;\"><span style=\"color: #800080;\"><em>Amy is a former journalist and a recent\u00a0</em><em>award winning Events blogger.\u00a0</em><em>She is Media Manager for Scarlett Entertainment,\u00a0</em><em>a destination entertainment specialist\u00a0</em><em>representing more than 5,000 acts in\u00a0</em><em>hundreds of locations around the world.\u00a0</em><em>Scarlett Entertainment provides entertainment\u00a0</em><em>for corporate events, product launches,\u00a0</em><em>trade shows &amp; exhibitions and more!</em></span></p>\n<p>The post <a rel=\"nofollow\" href=\"https://www.seebtm.com/en/how-to-display-company-logos-at-events-and-stand-out-from-the-crowd/\">How to Display Company Logos at Events</a> appeared first on <a rel=\"nofollow\" href=\"https://www.seebtm.com/en\">SEE Business travel &amp; meetings magazine</a>.</p>\n",
            "content_text": "One of the aspects that an event planner needs to consider when organizing a corporate event is how and where to incorporate company logos in a way that will really grab attendees\u2019 attention.\nAs audience expectations grow and\u00a0clients\u00a0demand bigger and better\u00a0experiences\u00a0for their delegates, so\u00a0event\u00a0planners are expected to \u201cthink\u00a0outside\u201d\u00a0the box in today\u2019s corporate\u00a0events\u00a0industry.\u00a0Producing events that are unique,\u00a0thoughtful and introduce exciting\u00a0ideas are a must; and that includes\u00a0the display of corporate logos.\nThe reason that many businesses host\u00a0a corporate event is to promote\u00a0and reinforce a brand or product, so\u00a0the use of creative concepts to display\u00a0logos is essential. Here, we look\u00a0at inspiring ways to display company\u00a0logos throughout a corporate event.\nLogos to Greet Guests\nOne area that is very often overlooked\u00a0by event planners is the arrival of guests\u00a0at a corporate event. Banners and\u00a0flyers have their place, but in order to\u00a0really stand out from the crowd event\u00a0planners need to tailor every aspect\u00a0of their event to individual clients.\nDon\u2019t waste this opportunity to emphasize\u00a0and reinforce company logos\u00a0and branding as attendees arrive.\n* PIXEL POI\nThis is an eye-catching and visually\u00a0stunning LED display that can incorporate\u00a0logos or images.\u00a0Pixel Poi LED illumination offers event\u00a0planners a completely bespoke design\u00a0that is guaranteed to get plenty of\u00a0attention!\n* SAND SCULPTURE\nA beach is not needed to create a\u00a0stunning\u00a03D sand sculpture to greet\u00a0guests\u00a0at an event. High profile brands\u00a0around the world have used teams\u00a0and individual sand artists to create\u00a0bespoke sculptures of logos and products\u00a0to great effect.\n* ROBOTS\nThis option offers clients a walking, talking\u00a0logo display that will meet and\u00a0greet\u00a0guests on arrival. Walk-around\u00a0robot acts are a high tech option to\u00a0display company messages or logos,\u00a0whilst interacting with delegates.\u00a0A real talking point for any event.\n&nbsp;\nEye-Catching Logo Displays\nAs more event planners ask for innovative\u00a0ways of revealing logos and branding\u00a0at corporate events, so specialists\u00a0in event displays have been quick\u00a0to respond with ever-increasing creative\u00a0and high tech options.\u00a0From lasers and LED to water holograms,\u00a0there is a plethora of eye-catching\u00a0ways to display logos and grab\u00a0attention.\n* BUILDING PROJECTION\nVideo Mapping\u00a0Wow your guests on arrival with a\u00a0projection\u00a0of your corporate logo,\u00a0branding\u00a0or message on the venue\u00a0building\u00a0itself.\u00a0This is guaranteed to impress guest\u00a0and is an exciting way to display logos\u00a0on a large scale.\nA form of video mapping that uses\u00a0technology\u00a0and unique customised\u00a0graphics to stunning effect on buildings\u00a0and structures.\n* GLASS ARTIST\nDon\u2019t waste valuable space on which\u00a0to display company logos at your\u00a0event. Did you know that windows,\u00a0mirrors and other glass surfaces can\u00a0be used to display branding to great\u00a0effect?\nA live glass artist can be used to create\u00a0logos, messages or even caricatures\u00a0of CEOs at your event venue.\n* INFORMATION\u00a0WATERFALL\nDare to be different and pull out all\u00a0the stops with this information waterfall.\u00a0A water feature with a difference, Aquascript\u00a0create stunning spectacles\u00a0using\u00a0technology, water and special\u00a0lighting.\u00a0Your guests will be left inspired as\u00a0they watch in amazement as words\u00a0and images are captured by droplets\u00a0of water.\n&nbsp;\nEdible\u00a0Logo Displays\nEvent planners and caterers are\u00a0increasingly using food as a means\u00a0to showcase logos and satisfy their\u00a0corporate clients\u2019 appetites.\u00a0But apart from customised cupcakes\u00a0and branded menus, there are a new\u00a0generation of artists, caterers and\u00a0performers\u00a0who offer more unusual\u00a0options.\n* COFFEE ART\nUsing just a coffee machine and years\u00a0of creative experience, a coffee artist\u00a0creates little cup size works of art that\u00a0will dazzle guests before being drunk.\u00a0Impress your attendees with a cup of\u00a0coffee\u00a0that has company logos or images\u00a0on top.\n*\u00a0ICE CREAM GIRLS\nServe up a delicious, branded sweet\u00a0treat with a troupe of bespoke ice cream\u00a0girls.\u00a0This option comes with fully customised\u00a0ice creams, trays and outfits for an\u00a0unforgettable, and tasty, experience.\n* ICE LUGE\nNot only will guests be able to watch\u00a0a master ice sculptor at work, but the\u00a0end creation can be used as a drinks\u00a0Luge. This is the perfect way to customise\u00a0your event and showcase a\u00a0logo\u00a0in a \u201crefreshing\u201d way. Ice luges\u00a0are a \u201ccool\u201d centrepiece that can chill\u00a0drinks and engage delegates.\n&nbsp;\nTo Conclude\nHard pressed event planners sometimes\u00a0struggle to source unique or innovative\u00a0ways to display logos in order\u00a0to capture\u00a0the imaginations of guests\u00a0and inspire\u00a0attendees.\u00a0Fortunately, the creativity of those\u00a0supplying\u00a0the corporate\u00a0events industry\u00a0means that there are some exciting\u00a0concepts\u00a0to be found if you have\u00a0the time\u00a0to look.\nThe ideas mentioned in this article are\u00a0just a few of the more unusual ways\u00a0that logos can be displayed at events\u00a0that have the added bonus of creating\u00a0a real talking point amongst your\u00a0guests and ensuring that brands and\u00a0businesses get as much exposure as\u00a0possible.\nBy: Amy Capron\n\nAmy is a former journalist and a recent\u00a0award winning Events blogger.\u00a0She is Media Manager for Scarlett Entertainment,\u00a0a destination entertainment specialist\u00a0representing more than 5,000 acts in\u00a0hundreds of locations around the world.\u00a0Scarlett Entertainment provides entertainment\u00a0for corporate events, product launches,\u00a0trade shows &amp; exhibitions and more!\nThe post How to Display Company Logos at Events appeared first on SEE Business travel &amp; meetings magazine.",
            "date_published": "2014-10-30T16:11:57+01:00",
            "date_modified": "2018-01-04T16:15:54+01:00",
            "author": {
                "name": "Miona Milic",
                "url": "https://www.seebtm.com/en/author/miona/",
                "avatar": "https://www.seebtm.com/wp-content/uploads/IMG-20240224-WA0003-e1728981138373.jpg"
            },
            "image": "https://www.seebtm.com/wp-content/uploads/waterfall2.jpg",
            "tags": [
                "events",
                "exciting events",
                "HOW TO DISPLAY LOGO",
                "LOGO",
                "Experts opinions"
            ]
        }
    ]
}