![\"EIBTM](\"https://www.seebtm.com/wp-content/uploads/EIBTM_2014-308.jpg\")
At this year\u2019s ibtm world, held from 17th to 19th November in Barcelona, 7 new global\u00a0themes\u00a0will underpin Knowledge Programme: Connections Mean Everything, Putting\u00a0Meeting Design into Practice, Tools for Planner Productivity, Industry Engagement,\u00a0Inspiration from Outside, and Innovative Events and Leading Lights for\u00a0Leading\u00a0Events.
\nFor this edition of SEEbtm magazine,\u00a0we spoke with Mr Graeme Barnett,\u00a0Senior Exhibition Director, ibtm world,\u00a0about this year\u2019s main objectives,\u00a0key-note speakers as well as\u00a0Knowledge\u00a0Programmme and other\u00a0news.
\n1. What are the main objectives of this year\u2019s ibtm world?
\nEnsuring the right profiling of both planners and suppliers is fundamental to the matching process and we continually strive to ensure exhibitors complete their profiles with very specific and relevant information, which is key to helping planners identify who they want to meet with. We also make sure to have the right buyers – it really is about relevance on both sides.
\nOur unique Hosted Buyer Programme hosts some 4,000 top level buyers with proven budget and international business to place that enable exhibitors to win and secure future business at the event. Ensuring we keep evolving the programs for the corporate, association and agency planners is key to delivering the right numbers but crucial in delivering the right quality.
\nibtm world also delivers a number of networking events as well as innovative and dynamic education sessions so both learning and connecting are also key focuses for us.
\nThis year, ibtm world is introducing seven new global themes to underpin its 2015 ibtm knowledge programme and will deliver all of its education content from a newly designed ACS Knowledge Village consisting of four purpose built theatres, which will be located on the show floor.
\nKey networking events include; the official ibtm world Welcome Reception taking place onsite on Tuesday 17 November and the popular ibtm world Networking Hour on Wednesday 18 November which is aimed at allowing exhibitors to organize their own receptions and social activity on their stands for all attendees. This networking hour takes place prior to the ibtm world Club Night, which will again be hosted at Opium Mar \u2013 probably considered one of the annual industry social events (www.opiummar.com).
\nFor more information and updates please visit www.ibtmworld.com
\n2. What are the key features of Knowledge Programme 2015? Please tell us something about Knowledge Village.
\nThis year we will be delivering a fresh approach to the ibtm knowledge programme introducing new content created around 7 global themes; Connections Mean Everything, Putting Meeting Design into Practice, Tools for Planner Productivity, Industry Engagement, Inspiration from Outside, and Innovative Events and Leading Lights for Leading Events. Individual sessions will be \u2018linked\u2019 to one of these themes.
\nOur strategy is to provide a more \u2018sculptured\u2019 program where attendees can link their personal education schedule according to these themes or can pick and choose according to individual speakers and topics. Our knowledge programme will be led by an exciting line up of influential industry experts on the many and diverse topics facing the industry now and in the future. www.ibtmworld.com/speakers
\nWhilst content is most definitely King, the environment in which the content is delivered is most certainly Queen and this year will see all of ibtm world\u2019s education delivered on the show floor, located within the newly created ACS Knowledge Village, consisting of four purpose built and themed theatres.
\nThe concept of the ACS Knowledge Village is to provide single \u2018learning hub\u2019 on the show floor, making it more accessible to visitors, Hosted Buyers and exhibitors. This is a bold and exciting move for ibtm world and reflects our desire to implement principles of meeting design to ensure both the content and environment is world-class and demonstrates our commitment to education. We are delighted to be working with such a creative and solutions-driven partner in ACS Audio Visual Solutions who have helped us deliver the vision of the ACS Knowledge Village, which is something I am really excited to see at the show.
\n![\"IBTM_WORLD_VERT-02](\"https://www.seebtm.com/wp-content/uploads/IBTM_WORLD_VERT-02-1.jpg\")
3.\u00a0Please tell us who are the key-note speakers at this year\u2019s IBTM? What are the main topics and trends, which will be discussed?
\nThis year seven new global themes will underpin our 2015 Knowledge Programme: Connections Mean Everything, Putting Meeting Design into Practice, Tools for Planner Productivity, Industry Engagement, Inspiration from Outside, and Innovative Events and Leading Lights for Leading Events. The Knowledge Programme will feature keynote sessions from industry thought leaders and will address diverse topics facing the industry now and in the future through sessions including:
\nWhat Can We Learn From Immersive Events? \u2013 Speaker: Deborah Armstrong, Managing Director of Strong & Co
\n\u00a0In this session, Deborah Armstrong, Managing Director of Strong & Co will discuss what exactly \u2018Immersive Events\u2019 mean in practice and why they are so important. Deborah will share key learnings around achieving meaningful and longer lasting engagement. Through careful analysis of good and bad practice this talk aims to show you how to do it right and what the future of Experiential holds.
\nEngagement at Events \u2013 in partnership with ISES \u2013 Speaker: Kevin Jackson, Vice President EMEA, George P. Johnson and President of ISES UK
\nEngagement has long been a go-to phrase for event professionals but like many areas of our industry, there\u2019s little consensus on what it really means. This session, delivered by Kevin Jackson, Vice President EMEA, George P. Johnson and President of ISES UK will unpack what engagement at events is and more importantly how you get audiences leaning forward instead of leaning back.
\nAppetite For Change \u2013 Speakers: Ivo Franschitz, Owner & Managing Director, ENITED Business Events and Vanessa Schmoranzer, Brand Leadership Consultant and Change Management Coach, ma\u00aekenkind.de
\nPresented by Ivo Franschitz, Owner & Managing Director, ENITED Business Events and Vanessa Schmoranzer, Brand Leadership Consultant and Change Management Coach, ma\u00aekenkind.de, this session will address the shifting needs of professional business events and review them from the perspective of the host and of the participant.
\nThe ibtm world Trends Watch 2015 \u2013 Speaker: Rob Davidson, Managing Director, MICE Knowledge
\nIn this ever popular session, Rob Davidson, Managing Director, MICE Knowledge will give the attendees a comprehensive and in-depth overview of key global trends in the industry which will help them shape their business strategy.
\nFor further information on the ibtm world Knowledge Programme, please visit\u00a0www.ibtmworld.com/knowledge
\n4.\u00a0Can you tell us something about Technology and Innovation Watch? What are the benefits that this award brings?
\nWe have made some changes to the annual Technology Watch Award to incorporate the broader theme of innovation. The Technology and Innovation Watch Award 2015 will now illustrate the continuing evolution of the technology sector whilst recognising the significant contributions made by organisations as they look to innovate across the sector. At the same time, the submission and judging process has evolved with the 10 leading submissions shortlisted in advance of the event (by the judging panel) and will feature in the Innovation Zone , as one of the 2015 Top 10 Innovations identified with the potential to make a real impact on the industry.
\nOne of these will then be selected as the overall winner (also voted by the judging panel), and will benefit from a global pre- promotional campaign via ibtm world (www.ibtmworld.com), the leading global event for the meetings and events industry, but also a prominent presence in the Innovation Zone, and the opportunity to present their winning product at the show in Barcelona.\u00a0 www.ibtmworld.com/techwatch
\n![\"EIBTM](\"https://www.seebtm.com/wp-content/uploads/EIBTM_2014-291.jpg\")
5. What is the current situation in terms of number of exhibitors compared to previous years?
\nWe have seen slightly earlier decision-making, especially from long-standing exhibitors, and new prospects – particularly from Europe. Generally there is a positive feeling about the event, a lot is due to the success of last year\u2019s event but also the desire for suppliers to drive sales forward and for planners to be sourcing for more events. Many participants thought 2014 was the best edition to date, largely because of the quality of buyers. And generally, even if the global economic slowdown was patchy with some regions suffering more than others, many areas recognise the positive impact of investment in tourism and particularly business tourism and are clearly booming: London and the UK for example is seeing record breaking arrivals.
\nSome of the companies returning include Accor, Corinthia Hotels International, Finland Convention Bureau, Visit Denmark, Iberostar, Kempinski, Monaco, Starwood Hotels, Switzerland Tourism and Visit England. For further information, please visit www.ibtmworld.com/directory
\n2015 will also be the year of the largest number of new exhibitors, including exciting brands and destinations. Just some of them include Ministry of Tourism of the Republic of Bulgaria; Secretaria Nacional de Turismo de Paraguay; Commune di Napoli; Ministere de l\u2019Economie Direction Generale du Tourisme, Luxemburg; Ibiza Convention Bureau; Prague City Tourism; India Tourism; Basque Country Tourist Board \u2013 Basque Tour; Ministry of Tourism of the Republic of Bulgaria; Sri Lanka Convention Bureau; Dorchester Collection, Europalco, GOAPP, Sandals and Beaches Resorts, Etud Event Technologies, TapCrowd by etouches and World Hotels.
\nThe post What to expect from ibtm world 2015? appeared first on SEE Business travel & meetings magazine.
\n", "content_text": "At this year\u2019s ibtm world, held from 17th to 19th November in Barcelona, 7 new global\u00a0themes\u00a0will underpin Knowledge Programme: Connections Mean Everything, Putting\u00a0Meeting Design into Practice, Tools for Planner Productivity, Industry Engagement,\u00a0Inspiration from Outside, and Innovative Events and Leading Lights for\u00a0Leading\u00a0Events.\nFor this edition of SEEbtm magazine,\u00a0we spoke with Mr Graeme Barnett,\u00a0Senior Exhibition Director, ibtm world,\u00a0about this year\u2019s main objectives,\u00a0key-note speakers as well as\u00a0Knowledge\u00a0Programmme and other\u00a0news.\n1. What are the main objectives of this year\u2019s ibtm world?\nOur main focus is to offer both buyers and suppliers a platform to grow their business in the global meetings, events, conference, incentives industry and maximise their ROI.\nEnsuring the right profiling of both planners and suppliers is fundamental to the matching process and we continually strive to ensure exhibitors complete their profiles with very specific and relevant information, which is key to helping planners identify who they want to meet with. We also make sure to have the right buyers – it really is about relevance on both sides.\nOur unique Hosted Buyer Programme hosts some 4,000 top level buyers with proven budget and international business to place that enable exhibitors to win and secure future business at the event. Ensuring we keep evolving the programs for the corporate, association and agency planners is key to delivering the right numbers but crucial in delivering the right quality.\nibtm world also delivers a number of networking events as well as innovative and dynamic education sessions so both learning and connecting are also key focuses for us.\nThis year, ibtm world is introducing seven new global themes to underpin its 2015 ibtm knowledge programme and will deliver all of its education content from a newly designed ACS Knowledge Village consisting of four purpose built theatres, which will be located on the show floor.\nKey networking events include; the official ibtm world Welcome Reception taking place onsite on Tuesday 17 November and the popular ibtm world Networking Hour on Wednesday 18 November which is aimed at allowing exhibitors to organize their own receptions and social activity on their stands for all attendees. This networking hour takes place prior to the ibtm world Club Night, which will again be hosted at Opium Mar \u2013 probably considered one of the annual industry social events (www.opiummar.com).\nFor more information and updates please visit www.ibtmworld.com\nEIBTM 2014\n2. What are the key features of Knowledge Programme 2015? Please tell us something about Knowledge Village.\nThis year we will be delivering a fresh approach to the ibtm knowledge programme introducing new content created around 7 global themes; Connections Mean Everything, Putting Meeting Design into Practice, Tools for Planner Productivity, Industry Engagement, Inspiration from Outside, and Innovative Events and Leading Lights for Leading Events. Individual sessions will be \u2018linked\u2019 to one of these themes.\nOur strategy is to provide a more \u2018sculptured\u2019 program where attendees can link their personal education schedule according to these themes or can pick and choose according to individual speakers and topics. Our knowledge programme will be led by an exciting line up of influential industry experts on the many and diverse topics facing the industry now and in the future. www.ibtmworld.com/speakers\nWhilst content is most definitely King, the environment in which the content is delivered is most certainly Queen and this year will see all of ibtm world\u2019s education delivered on the show floor, located within the newly created ACS Knowledge Village, consisting of four purpose built and themed theatres.\nThe concept of the ACS Knowledge Village is to provide single \u2018learning hub\u2019 on the show floor, making it more accessible to visitors, Hosted Buyers and exhibitors. This is a bold and exciting move for ibtm world and reflects our desire to implement principles of meeting design to ensure both the content and environment is world-class and demonstrates our commitment to education. We are delighted to be working with such a creative and solutions-driven partner in ACS Audio Visual Solutions who have helped us deliver the vision of the ACS Knowledge Village, which is something I am really excited to see at the show.\n\n3.\u00a0Please tell us who are the key-note speakers at this year\u2019s IBTM? What are the main topics and trends, which will be discussed?\nThis year seven new global themes will underpin our 2015 Knowledge Programme: Connections Mean Everything, Putting Meeting Design into Practice, Tools for Planner Productivity, Industry Engagement, Inspiration from Outside, and Innovative Events and Leading Lights for Leading Events. The Knowledge Programme will feature keynote sessions from industry thought leaders and will address diverse topics facing the industry now and in the future through sessions including:\nWhat Can We Learn From Immersive Events? \u2013 Speaker: Deborah Armstrong, Managing Director of Strong & Co\n\u00a0In this session, Deborah Armstrong, Managing Director of Strong & Co will discuss what exactly \u2018Immersive Events\u2019 mean in practice and why they are so important. Deborah will share key learnings around achieving meaningful and longer lasting engagement. Through careful analysis of good and bad practice this talk aims to show you how to do it right and what the future of Experiential holds.\nEngagement at Events \u2013 in partnership with ISES \u2013 Speaker: Kevin Jackson, Vice President EMEA, George P. Johnson and President of ISES UK\nEngagement has long been a go-to phrase for event professionals but like many areas of our industry, there\u2019s little consensus on what it really means. This session, delivered by Kevin Jackson, Vice President EMEA, George P. Johnson and President of ISES UK will unpack what engagement at events is and more importantly how you get audiences leaning forward instead of leaning back.\nAppetite For Change \u2013 Speakers: Ivo Franschitz, Owner & Managing Director, ENITED Business Events and Vanessa Schmoranzer, Brand Leadership Consultant and Change Management Coach, ma\u00aekenkind.de\nPresented by Ivo Franschitz, Owner & Managing Director, ENITED Business Events and Vanessa Schmoranzer, Brand Leadership Consultant and Change Management Coach, ma\u00aekenkind.de, this session will address the shifting needs of professional business events and review them from the perspective of the host and of the participant.\nThe ibtm world Trends Watch 2015 \u2013 Speaker: Rob Davidson, Managing Director, MICE Knowledge\nIn this ever popular session, Rob Davidson, Managing Director, MICE Knowledge will give the attendees a comprehensive and in-depth overview of key global trends in the industry which will help them shape their business strategy.\nFor further information on the ibtm world Knowledge Programme, please visit\u00a0www.ibtmworld.com/knowledge\n4.\u00a0Can you tell us something about Technology and Innovation Watch? What are the benefits that this award brings?\nWe have made some changes to the annual Technology Watch Award to incorporate the broader theme of innovation. The Technology and Innovation Watch Award 2015 will now illustrate the continuing evolution of the technology sector whilst recognising the significant contributions made by organisations as they look to innovate across the sector. At the same time, the submission and judging process has evolved with the 10 leading submissions shortlisted in advance of the event (by the judging panel) and will feature in the Innovation Zone , as one of the 2015 Top 10 Innovations identified with the potential to make a real impact on the industry.\nOne of these will then be selected as the overall winner (also voted by the judging panel), and will benefit from a global pre- promotional campaign via ibtm world (www.ibtmworld.com), the leading global event for the meetings and events industry, but also a prominent presence in the Innovation Zone, and the opportunity to present their winning product at the show in Barcelona.\u00a0 www.ibtmworld.com/techwatch\nEIBTM 2014\n5. What is the current situation in terms of number of exhibitors compared to previous years?\nWe have seen slightly earlier decision-making, especially from long-standing exhibitors, and new prospects – particularly from Europe. Generally there is a positive feeling about the event, a lot is due to the success of last year\u2019s event but also the desire for suppliers to drive sales forward and for planners to be sourcing for more events. Many participants thought 2014 was the best edition to date, largely because of the quality of buyers. And generally, even if the global economic slowdown was patchy with some regions suffering more than others, many areas recognise the positive impact of investment in tourism and particularly business tourism and are clearly booming: London and the UK for example is seeing record breaking arrivals.\nSome of the companies returning include Accor, Corinthia Hotels International, Finland Convention Bureau, Visit Denmark, Iberostar, Kempinski, Monaco, Starwood Hotels, Switzerland Tourism and Visit England. For further information, please visit www.ibtmworld.com/directory\n2015 will also be the year of the largest number of new exhibitors, including exciting brands and destinations. Just some of them include Ministry of Tourism of the Republic of Bulgaria; Secretaria Nacional de Turismo de Paraguay; Commune di Napoli; Ministere de l\u2019Economie Direction Generale du Tourisme, Luxemburg; Ibiza Convention Bureau; Prague City Tourism; India Tourism; Basque Country Tourist Board \u2013 Basque Tour; Ministry of Tourism of the Republic of Bulgaria; Sri Lanka Convention Bureau; Dorchester Collection, Europalco, GOAPP, Sandals and Beaches Resorts, Etud Event Technologies, TapCrowd by etouches and World Hotels.\nThe post What to expect from ibtm world 2015? appeared first on SEE Business travel & meetings magazine.", "date_published": "2015-10-05T16:15:53+02:00", "date_modified": "2017-12-18T12:22:35+01:00", "author": { "name": "Miroslava Jeremic", "url": "https://www.seebtm.com/en/author/miroslava/", "avatar": "https://www.seebtm.com/wp-content/uploads/Miroslava.jpg" }, "image": "https://www.seebtm.com/wp-content/uploads/Graeme-Barnett-photo.jpg", "tags": [ "eibtm", "ibtm world", "Interviews", "Trade Shows" ] }, { "id": "https://www.seebtm.com/en/impressive-line-up-of-new-hosted-buyers-at-ibtm-world/", "url": "https://www.seebtm.com/en/impressive-line-up-of-new-hosted-buyers-at-ibtm-world/", "title": "Impressive Line Up of New Hosted Buyers at IBTM World", "content_html": "Rob Davidson, Managing Director, MICE Knowledge comments, \u201cThe rise in interest from Hosted Buyers reflects the growing optimism surrounding the global economy, as shown in the latest quarterly poll of senior managers carried out by the Economist Intelligence Unit. That survey showed that the balance of respondents who think business conditions are set to improve over the next six months has risen to 22 percentage points, up six from the previous quarter.\u201d
\nGraeme Barnett, ibtm world, Senior Exhibition Director commented, \u201cWith three months left until the show and Hosted Buyer applications up 38% on last year, this is a great result. We can also confirm that 72% of the new Hosted Buyers signed up to attend organise more than 5 international events per year providing a great business platform for MICE suppliers from across the globe to come together and showcase themselves to this powerful audience of buyers.\u201d
\n![\"IBTM](\"https://www.seebtm.com/wp-content/uploads/EIBTM_2014-308_c94b9.jpg\" "\\"ibtm")
Accepted Hosted Buyer applications of corporate meeting planners who will attend for the first time have average meetings budgets of $10.1 million each and include major companies such as Goldman Sachs, Deutsche Bank, Microsoft, Britvic Soft Drinks, Peugeot Citroen, GlaxoSmithKline, Fossil, Merck, Lamprel and Unilever.
\nDanielle Robbins, Deutsche Bank AG, CB&S, who will attend ibtm world 2015 as a Hosted Buyer comments, \u201cAttending ibtm world is extremely important for my business as it allows me to source suppliers and venues that are reliable, unusual and professional. I\u2019m hoping to make contacts that I can use to arrange conferences abroad as well as at home. I also find that having a personal experience prior to booking a service or venue is important, I feel much more confident recommending something if I have seen it, experienced it or have a relationship with the supplier.\u201d
\nThe My Association | My Club programme will welcome new Hosted Buyers from major associations and association management companies including Society of Nephrology (ISN), International Chamber of Commerce (ICC), Association of Development Financing Institutions in Asia and the Pacific (ADFIAP), Wheeling Around the World (WAW) and The Association Specialists and American Urological Association.
\nJo Lieberman, Hosted Buyer Manager, ibtm world comments, \u201cThis year we have a really impressive line up of Association Hosted Buyers confirmed to attend with over 62% of new buyers representing associations of over 1,000 members. Further to this, the average annual meetings budget of each of new buyer is $6.3 million.
\n![\"IBTM\"](\"https://www.seebtm.com/wp-content/uploads/EIBTM_2014-242_c5183.jpg\")
Hosted Buyer applications are reviewed and accepted based on the number and size of meetings, events, incentives and conferences they purchase annually, individual purchasing authority, their annual budget for meetings, events and incentives, the value of their recent business booked and potential for future business in the meetings and business travel industries.
\nTo find out more about the Hosted Buyer Programme, watch the Hosted Buyer Journey video or to apply for your place visit www.ibtmworld.com/Hosted
\nCompanies providing products, services or technology solutions, interested in a stand which will enable them to benefit from access to a global network of powerful meetings industry buyers should contact sales.ibtmworld@reedexpo.co.uk for further information about exhibiting options, please visit www.ibtmworld.com/exhibit
\nTo find out more about the benefits of attending ibtm world and to register as a trade visitor, please visit: www.ibtmworld.com/visit2015
\nThe post Impressive Line Up of New Hosted Buyers at IBTM World appeared first on SEE Business travel & meetings magazine.
\n", "content_text": "ibtm world, formerly EIBTM (www.ibtmworld.com) has confirmed that 47% of Hosted Buyers qualified to date will be attending the show for the first time. In addition to this, the new Hosted Buyers attending the show represent 52 countries across the globe.\nRob Davidson, Managing Director, MICE Knowledge comments, \u201cThe rise in interest from Hosted Buyers reflects the growing optimism surrounding the global economy, as shown in the latest quarterly poll of senior managers carried out by the Economist Intelligence Unit. That survey showed that the balance of respondents who think business conditions are set to improve over the next six months has risen to 22 percentage points, up six from the previous quarter.\u201d\nGraeme Barnett, ibtm world, Senior Exhibition Director commented, \u201cWith three months left until the show and Hosted Buyer applications up 38% on last year, this is a great result. We can also confirm that 72% of the new Hosted Buyers signed up to attend organise more than 5 international events per year providing a great business platform for MICE suppliers from across the globe to come together and showcase themselves to this powerful audience of buyers.\u201d\nibtm world\n47% of qualified Hosted Buyers new to ibtm world from 52 countries across the globe\nAccepted Hosted Buyer applications of corporate meeting planners who will attend for the first time have average meetings budgets of $10.1 million each and include major companies such as Goldman Sachs, Deutsche Bank, Microsoft, Britvic Soft Drinks, Peugeot Citroen, GlaxoSmithKline, Fossil, Merck, Lamprel and Unilever.\nDanielle Robbins, Deutsche Bank AG, CB&S, who will attend ibtm world 2015 as a Hosted Buyer comments, \u201cAttending ibtm world is extremely important for my business as it allows me to source suppliers and venues that are reliable, unusual and professional. I\u2019m hoping to make contacts that I can use to arrange conferences abroad as well as at home. I also find that having a personal experience prior to booking a service or venue is important, I feel much more confident recommending something if I have seen it, experienced it or have a relationship with the supplier.\u201d\nThe My Association | My Club programme will welcome new Hosted Buyers from major associations and association management companies including Society of Nephrology (ISN), International Chamber of Commerce (ICC), Association of Development Financing Institutions in Asia and the Pacific (ADFIAP), Wheeling Around the World (WAW) and The Association Specialists and American Urological Association.\nJo Lieberman, Hosted Buyer Manager, ibtm world comments, \u201cThis year we have a really impressive line up of Association Hosted Buyers confirmed to attend with over 62% of new buyers representing associations of over 1,000 members. Further to this, the average annual meetings budget of each of new buyer is $6.3 million.\n\nHosted Buyer applications are reviewed and accepted based on the number and size of meetings, events, incentives and conferences they purchase annually, individual purchasing authority, their annual budget for meetings, events and incentives, the value of their recent business booked and potential for future business in the meetings and business travel industries.\nTo find out more about the Hosted Buyer Programme, watch the Hosted Buyer Journey video or to apply for your place visit www.ibtmworld.com/Hosted\nCompanies providing products, services or technology solutions, interested in a stand which will enable them to benefit from access to a global network of powerful meetings industry buyers should contact sales.ibtmworld@reedexpo.co.uk for further information about exhibiting options, please visit www.ibtmworld.com/exhibit\nTo find out more about the benefits of attending ibtm world and to register as a trade visitor, please visit: www.ibtmworld.com/visit2015\nThe post Impressive Line Up of New Hosted Buyers at IBTM World appeared first on SEE Business travel & meetings magazine.", "date_published": "2015-09-02T14:20:25+02:00", "date_modified": "2017-12-18T12:48:43+01:00", "author": { "name": "Miroslava Jeremic", "url": "https://www.seebtm.com/en/author/miroslava/", "avatar": "https://www.seebtm.com/wp-content/uploads/Miroslava.jpg" }, "image": "https://www.seebtm.com/wp-content/uploads/EIBTM_2014-308_c94b9.jpg", "tags": [ "barcelona", "buyers", "eibtm", "hosted buyers", "ibtm", "ibtm world", "Trade Shows" ] }, { "id": "https://www.seebtm.com/en/the-global-meetings-and-events-industry-connects-at-eibtm-2014/", "url": "https://www.seebtm.com/en/the-global-meetings-and-events-industry-connects-at-eibtm-2014/", "title": "THE GLOBAL MEETINGS AND EVENTS INDUSTRY CONNECTS AT EIBTM 2014", "content_html": "\n
Famous for avant-garde architecture, history, culture and of course its football team, Barcelona is the perfect place to meet.
\nEvery year, EIBTM gathers over 15,000 meetings industry professionals with over 3,000 Exhibitors from 150 countries, representing destinations, hotels, venues, technology and event services.
\nBy attending EIBTM, you efficiently and effectively gain immediate competitive advantages for\u00a0your\u00a0business and will keep abreast with the latest developments in the MICE industry, engage in real value business conversations and take your business to the next level.
\n![\"EIBTM](\"https://www.seebtm.com/wp-content/uploads/EIBTM.jpg\" "\\"EIBTM")
EIBTM\u2019s Knowledge Programme is a major focus and is a hub of professional education with seminars, workshops and conference sessions that cover all of the topics that face the industry now and in the future. It\u2019s packed with influential, expert speakers, offering attendees insights and advice that can enhance career and business development.
\nThis year, EIBTM will bring together some research that will give the industry an insight into trends as we head towards 2020 and Rob Davidsons\u2019s annual Trend Watch Report will be one of the highlights. This report really consolidates a year of global insights and looks at the impact of what this year has delivered on trends for the future and specifically 2015.
\nEIBTM will take place from 18th to 20th November 2014, in Gran Via Exhibition Centre.
\nEIBTM is also expecting over 4,000 Hosted Buyers from associations, major corporates and MICE agencies, all from various industries and economies ranking in the top 10 of the world\u2019s highest current GDP and also those ranked to be in the top 10 by 2050, including the U.S., Asia, Africa, South America, Brazil, Mexico and India.
\nOur carefully selected and qualified Hosted Buyers will make more than 65,000 pre-scheduled appointments during the three days of the show.
\n![\"EIBTM](\"https://www.seebtm.com/wp-content/uploads/EIBTM2013_279.jpg\" "\\"EIBTM")
Finally, several thousand Trade Visitors from Europe and across the globe are expected to attend the show and there are benefits for them registering online ahead of the show, including free fast-track entry, saving valuable time, flexibility to arrange personal business and networking schedules, discounted travel and accommodation and pre-show information and updates allowing attendees to effectively plan their visit.
\nBy registering online and attending EIBTM, visitors will also be automatically entered into the online competition to win a trip to Malta. Courtesy of Malta Tourism Authority, the prize for two includes round trip flights, 2 night\u2019s stay in the awards winning Hilton Malta, complimentary transfers and a day excursion to Gozo.
\nTo find out more about the Hosted Buyer Programme and to apply for your place, please visit: www.eibtm.com/Hosted
\nTo find out more about the benefits of attending EIBTM as a Trade Visitor and to register, please visit: www.eibtm.com/visit
\nFor further information on the EIBTM Knowledge Programme, please visit www.eibtm.com/whats-on/knowledge-programme
\nThe post THE GLOBAL MEETINGS AND EVENTS INDUSTRY CONNECTS AT EIBTM 2014 appeared first on SEE Business travel & meetings magazine.
\n", "content_text": "As the world\u2019s leading business event for everyone involved in meetings, conventions, events and business travel, EIBTM (www.eibtm.com) is the place to be every November to discover your next destination for business and it all takes place in one of the most cutting edge cities in Europe \u2013 Barcelona.\nFamous for avant-garde architecture, history, culture and of course its football team, Barcelona is the perfect place to meet.\nEvery year, EIBTM gathers over 15,000 meetings industry professionals with over 3,000 Exhibitors from 150 countries, representing destinations, hotels, venues, technology and event services.\nBy attending EIBTM, you efficiently and effectively gain immediate competitive advantages for\u00a0your\u00a0business and will keep abreast with the latest developments in the MICE industry, engage in real value business conversations and take your business to the next level.\nEIBTM Barcelona\nEIBTM\u2019s Knowledge Programme is a major focus and is a hub of professional education with seminars, workshops and conference sessions that cover all of the topics that face the industry now and in the future. It\u2019s packed with influential, expert speakers, offering attendees insights and advice that can enhance career and business development.\nThis year, EIBTM will bring together some research that will give the industry an insight into trends as we head towards 2020 and Rob Davidsons\u2019s annual Trend Watch Report will be one of the highlights. This report really consolidates a year of global insights and looks at the impact of what this year has delivered on trends for the future and specifically 2015.\n\nEIBTM will take place from 18th to 20th November 2014, in Gran Via Exhibition Centre.\n\nEIBTM is also expecting over 4,000 Hosted Buyers from associations, major corporates and MICE agencies, all from various industries and economies ranking in the top 10 of the world\u2019s highest current GDP and also those ranked to be in the top 10 by 2050, including the U.S., Asia, Africa, South America, Brazil, Mexico and India.\nOur carefully selected and qualified Hosted Buyers will make more than 65,000 pre-scheduled appointments during the three days of the show.\nEIBTM Barcelona\nFinally, several thousand Trade Visitors from Europe and across the globe are expected to attend the show and there are benefits for them registering online ahead of the show, including free fast-track entry, saving valuable time, flexibility to arrange personal business and networking schedules, discounted travel and accommodation and pre-show information and updates allowing attendees to effectively plan their visit.\nBy registering online and attending EIBTM, visitors will also be automatically entered into the online competition to win a trip to Malta. Courtesy of Malta Tourism Authority, the prize for two includes round trip flights, 2 night\u2019s stay in the awards winning Hilton Malta, complimentary transfers and a day excursion to Gozo.\nTo find out more about the Hosted Buyer Programme and to apply for your place, please visit: www.eibtm.com/Hosted\nTo find out more about the benefits of attending EIBTM as a Trade Visitor and to register, please visit: www.eibtm.com/visit\nFor further information on the EIBTM Knowledge Programme, please visit www.eibtm.com/whats-on/knowledge-programme\nThe post THE GLOBAL MEETINGS AND EVENTS INDUSTRY CONNECTS AT EIBTM 2014 appeared first on SEE Business travel & meetings magazine.", "date_published": "2014-11-10T09:07:30+01:00", "date_modified": "2018-01-04T10:30:15+01:00", "author": { "name": "Mirjana Novitovic", "url": "https://www.seebtm.com/en/author/officebs/", "avatar": "https://www.seebtm.com/wp-content/uploads/slika-.jpg" }, "image": "https://www.seebtm.com/wp-content/uploads/EIBTM2013_0512.jpg", "tags": [ "eibtm", "hosted buyers", "meetings industry", "MICE", "Trade Shows" ] }, { "id": "https://www.seebtm.com/en/eibtm-2013-gears-up-for-the-best-edition-yet/", "url": "https://www.seebtm.com/en/eibtm-2013-gears-up-for-the-best-edition-yet/", "title": "EIBTM 2013 GEARS UP FOR THE BEST EDITION YET", "content_html": "EIBTM 2013, The European Incentive Business Travel & Meetings Exhibition is the leading global event for meetings, incentives, events and business travel industry, will be held in period from 19th to 21st November in Barcelona, Spain.
\nHosted Buyers and Trade Visitors attending EIBTM 2013 will benefit from two new central Piazza areas, which have been specifically designed to enhance the networking and relaxation element of the show. The Tapas Piazza, will offer a selection of traditional Catalan tapas, bringing a true \u2018Barcelona\u2019 feel to the event, and the other will serve champagne and seafood.
\nIn addition to the exhibition, EIBTM 2013 will also see the second edition of the EIBTM Forum, which will take place on Monday 18th November. Open to all event attendees, the event will include a cutting edge keynote speaker and create a platform for networking, providing attendees with the opportunity to make new connections and be inspired ahead of the show.
\n![\"EIBTM](\"https://www.seebtm.com/wp-content/uploads/EIBTM-2011.jpg\" "\\"EIBTM")
In addition to showcasing some of the world\u2019s top meetings and events suppliers, and facilitating targeted business meetings, EIBTM will also provide a thought provoking and engaging education programme, aimed at meetings industry professionals of all levels, who are looking to further their personal development within the industry. Led by some of the world\u2019s most influential industry experts, the sessions and seminars cover a wide variety of topics ranging from the latest trends and developments, to practical takeaways on improving your industry skills (details to be announced later this year).
EIBTM 2013 will also host the return of the Future Events Experience, an innovative show floor feature area which includes speaker presentations and a demonstration area where exhibitors and buyers can experience and interact with the latest in cutting-edge technology and events services available in the market.\u00a0For more information visit www.eibtm.com/technology
\nTop level meeting planners, buyers and decision makers with international business to place are invited to apply for the exclusive Hosted Buyer Programme, they will receive VIP treatment including being fully hosted in the beautiful business and tourism city of Barcelona and ![\"EIBTM](\"https://www.seebtm.com/wp-content/uploads/EIBTM-2012.jpg\" "\\"EIBTM")
their own personalised diary of meetings with international exhibitors of their choice. Buyers can apply online from July via www.eibtm.com/hosted
EIBTM\u2019s world-renowned Hosted Buyer Programme, welcomed over 4,200 pre-qualified international buyers from 66 countries worldwide (up 2.3% from 2011) last year. The market leading programme also provides dedicated programmes and tailored education designed specifically to meet the needs of Agency, Association, Business Travel and Corporate professionals and offers over 100 networking opportunities.
\nTo find out more about attending EIBTM as a Hosted Buyer or a Trade Visitor visit www.eibtm.com/waystovisit
\nJoin EIBTM on Linked in, Twitter and Facebook.
\nThe post EIBTM 2013 GEARS UP FOR THE BEST EDITION YET appeared first on SEE Business travel & meetings magazine.
\n", "content_text": "EIBTM 2013, The European Incentive Business Travel & Meetings Exhibition is the leading global event for meetings, incentives, events and business travel industry, will be held in period from 19th to 21st November in Barcelona, Spain.\nWhy visit EIBTM 2013?\nAs one of the worlds leading trade shows, EIBTM is all about creating a platform for the global meetings and events industry to conduct business, attracting over 15,000 industry professionals each year for three full days of focused business meetings, world-class education and networking opportunities.\nHosted Buyers and Trade Visitors attending EIBTM 2013 will benefit from two new central Piazza areas, which have been specifically designed to enhance the networking and relaxation element of the show. The Tapas Piazza, will offer a selection of traditional Catalan tapas, bringing a true \u2018Barcelona\u2019 feel to the event, and the other will serve champagne and seafood.\nIn addition to the exhibition, EIBTM 2013 will also see the second edition of the EIBTM Forum, which will take place on Monday 18th November. Open to all event attendees, the event will include a cutting edge keynote speaker and create a platform for networking, providing attendees with the opportunity to make new connections and be inspired ahead of the show.\nIn addition to showcasing some of the world\u2019s top meetings and events suppliers, and facilitating targeted business meetings, EIBTM will also provide a thought provoking and engaging education programme, aimed at meetings industry professionals of all levels, who are looking to further their personal development within the industry. Led by some of the world\u2019s most influential industry experts, the sessions and seminars cover a wide variety of topics ranging from the latest trends and developments, to practical takeaways on improving your industry skills (details to be announced later this year).\nEIBTM 2013 will also host the return of the Future Events Experience, an innovative show floor feature area which includes speaker presentations and a demonstration area where exhibitors and buyers can experience and interact with the latest in cutting-edge technology and events services available in the market.\u00a0For more information visit www.eibtm.com/technology\nDo you qualify for the EIBTM Hosted Buyer Programme?\nTop level meeting planners, buyers and decision makers with international business to place are invited to apply for the exclusive Hosted Buyer Programme, they will receive VIP treatment including being fully hosted in the beautiful business and tourism city of Barcelona and their own personalised diary of meetings with international exhibitors of their choice. Buyers can apply online from July via www.eibtm.com/hosted\nEIBTM\u2019s world-renowned Hosted Buyer Programme, welcomed over 4,200 pre-qualified international buyers from 66 countries worldwide (up 2.3% from 2011) last year. The market leading programme also provides dedicated programmes and tailored education designed specifically to meet the needs of Agency, Association, Business Travel and Corporate professionals and offers over 100 networking opportunities.\nTo find out more about attending EIBTM as a Hosted Buyer or a Trade Visitor visit www.eibtm.com/waystovisit\nJoin EIBTM on Linked in, Twitter and Facebook.\nThe post EIBTM 2013 GEARS UP FOR THE BEST EDITION YET appeared first on SEE Business travel & meetings magazine.", "date_published": "2013-10-04T13:17:35+02:00", "date_modified": "2016-12-09T11:50:04+01:00", "author": { "name": "Miona Milic", "url": "https://www.seebtm.com/en/author/miona/", "avatar": "https://www.seebtm.com/wp-content/uploads/IMG-20240224-WA0003-e1728981138373.jpg" }, "image": "https://www.seebtm.com/wp-content/uploads/EIBTM-2011.jpg", "tags": [ "eibtm", "hosted buyer", "meetings industry", "Trade Shows" ] }, { "id": "https://www.seebtm.com/en/silver-anniversary-of-eibtm/", "url": "https://www.seebtm.com/en/silver-anniversary-of-eibtm/", "title": "SILVER ANNIVERSARY OF EIBTM", "content_html": "![\"Graeme](\"https://www.seebtm.com/wp-content/uploads/Graeme-Barnett-EIBTM-Exhib.jpg\" "\\"Graeme")
1. This year is 25th anniversary of EIBTM, the Global Meetings, Events, Incentives and Business Travel Exhibition. Do you have some plans for celebration?
\nYes we do and for starters we have launched a new EIBTM logo \u2013 just for the occasion. The new logo has been designed to reflect the official \u201csilver\u201d associated with a 25th anniversary and to mark the first of many new initiatives which we plan to announce throughout the year, on the run up to the show. You can view and download our new logo by visiting the EIBTM website at www.eibtm.com/logo25.
\nMore information regarding plans for EIBTM 25 will be released over the coming months. In the mean time we are inviting everyone who has attended or is planning on participating in the show this year to celebrate 25 years of innovation with us by sharing photos, videos, memories and messages on the EIBTM Facebook page www.facebook.com/eibtmevent or by e-mail to eibtm-marketing@reedexpo.co.uk.
\n2. EIBTM statistics in 2011, shows that 57% of Hosted Buyers indicated that they organise business travel. This year the fair will extend the show profile beyond the meetings and events industry to incorporate the world of business travel. Could you tell us what new show profile for business travel means for exhibitors?
\nThe incorporation of business travel to EIBTM is a logical extension to the current show profile as it will afford new possibilities and increased return on investment for those exhibitors already operating in this field as well as introducing new specialist buyers and suppliers to the event.
\n![\"EIBTM](\"https://www.seebtm.com/wp-content/uploads/eibtm_25_years-300x184.jpg\" "\\"EIBTM")
Suppliers to the business travel industry who already exhibit at EIBTM will be aware of the many benefits of having one to one meetings with Hosted Buyers.
\nThe Hosted Buyer programme presents an unrivalled opportunity to receive a diary of pre-scheduled appointments and do business face to face with budget holders and decision makers.
\nIn 2011 over half of the Hosted Buyers who attended, indicated that they organise business travel, so for 2012 the Hosted Buyer profile has been extended to attract even more corporate travel buyers and incentive travel buyers with international business to place.
\nWe are also working in partnership with the Association of Corporate Travel Executives (ACTE) now, who serve and advance the business travel industry across the globe. ACTE will deliver cutting edge education content at EIBTM with a dedicated seminar stream focused on professional corporate travel management for all of those involved in the business travel industry.
\nThis education track will draw more Hosted Buyers from the business travel sector to attend, which will in turn deliver more opportunities for business travel suppliers exhibiting at EIBTM to meet with these buyers.
\n“This collaboration is extremely timely, as business travel and meetings continue to converge. Face-to-face meetings are vital to business success and a healthy economy.
\nExecutives must travel to network and push forward initiatives. Through this partnership, ACTE is pleased to bring its unique level of knowledge, insight and expertise to Reed Travel Exhibitions, increasing educational deliverables to the meetings industry” said Ron DiLeo, ACTE Executive Director.
\n![\"Show](\"https://www.seebtm.com/wp-content/uploads/Show-Floor-EIBTM.jpg\" "\\"Show")
In addition to this, exhibitors will also benefit from exposure to the business travel industry via the online directory and EIBTM website, pre-show campaigns to the industry and ACTE database of 60,000 global members, as well as being part of the global media campaign within the business travel, procurement and business travel mediums.
3. Do you expect more buyers for South and East Europe?
\n\n
Southern and Eastern Europe has a lot to offer at country and city level and there has been a high demand from international buyers for business opportunities in these regions.
\nFollowing on from post show analysis, the results confirmed that 63% of international buyers, who attended, placed business in Central/Eastern Europe and the Baltics as a direct result of attending the show and a further 51% placed business in South Europe following their participation.
\nThe buyers we accept onto the Hosted Buyer programme are recruited from across the world, ensuring that EIBTM remains the leading global event for the meetings industry.
\n4. The cover story for this issue of SEEbtm magazine is Client Satisfaction. Could you quote some feed back from EIBTM\u2019s exhibitors and Hosted Buyers?
\nLast year we received great feedback from exhibitors who took part in the show. Below are some testimonials from a few of our exhibitors.
\n\u201cThank you for your great job, assistance and care! From year to year the event becomes better and better. Our company has been participating at EIBTM for more than 10 years and would like to thank all your team for your excellent job!\u201d – Katerina Bysteova, Saint Petersburg Express.
\n![\"Meeting\"](\"https://www.seebtm.com/wp-content/uploads/Meeting-300x199.jpg\" "\\"Meeting\\"")
\u201cAlthough we are in a social network age, people still continue to come together for face-to-face meetings. Therefore these kind of fairs and shows will keep a very important place in the sector and we will continue to benefit from them\u201d – Jano Kasal, Ankara International Congress and Exhibition Center, Turkey.
\u201cExcellent business experience in meeting with right people at right time for our future business\u201d – Romana Vlasic, Dubrovnik Convention and Incentive Bureau.
\nThis year, as with every year, we also received some great feedback and testimonials from international Hosted Buyers who attended the show from across the globe, here are just a couple:
\n\u201cThis year there are lots of destinations that we are interested in. It is a great honour to be invited here and it is a very worthwhile trip in terms of business achieved\u201d – U-Mice, China.
\n\u201cLearning about the emerging markets from my point of view is one of the best things about EIBTM. It\u2019s a fantastic opportunity to meet with old and new contacts \u2013 EIBTM provides one united platform to facilitate this.\u201d – Rohit Jain, Bespoke Tours, India.
\n\nThe post SILVER ANNIVERSARY OF EIBTM appeared first on SEE Business travel & meetings magazine.
\n", "content_text": "Graeme Barnett, EIBTM Exhibition Director\n1. This year is 25th anniversary of EIBTM, the Global Meetings, Events, Incentives and Business Travel Exhibition. Do you have some plans for celebration?\nYes we do and for starters we have launched a new EIBTM logo \u2013 just for the occasion. The new logo has been designed to reflect the official \u201csilver\u201d associated with a 25th anniversary and to mark the first of many new initiatives which we plan to announce throughout the year, on the run up to the show. You can view and download our new logo by visiting the EIBTM website at www.eibtm.com/logo25.\nMore information regarding plans for EIBTM 25 will be released over the coming months. In the mean time we are inviting everyone who has attended or is planning on participating in the show this year to celebrate 25 years of innovation with us by sharing photos, videos, memories and messages on the EIBTM Facebook page www.facebook.com/eibtmevent or by e-mail to eibtm-marketing@reedexpo.co.uk.\n2. EIBTM statistics in 2011, shows that 57% of Hosted Buyers indicated that they organise business travel. This year the fair will extend the show profile beyond the meetings and events industry to incorporate the world of business travel. Could you tell us what new show profile for business travel means for exhibitors?\nThe incorporation of business travel to EIBTM is a logical extension to the current show profile as it will afford new possibilities and increased return on investment for those exhibitors already operating in this field as well as introducing new specialist buyers and suppliers to the event.\nEIBTM 25 years logo\nSuppliers to the business travel industry who already exhibit at EIBTM will be aware of the many benefits of having one to one meetings with Hosted Buyers.\nThe Hosted Buyer programme presents an unrivalled opportunity to receive a diary of pre-scheduled appointments and do business face to face with budget holders and decision makers.\nIn 2011 over half of the Hosted Buyers who attended, indicated that they organise business travel, so for 2012 the Hosted Buyer profile has been extended to attract even more corporate travel buyers and incentive travel buyers with international business to place.\nWe are also working in partnership with the Association of Corporate Travel Executives (ACTE) now, who serve and advance the business travel industry across the globe. ACTE will deliver cutting edge education content at EIBTM with a dedicated seminar stream focused on professional corporate travel management for all of those involved in the business travel industry.\nThis education track will draw more Hosted Buyers from the business travel sector to attend, which will in turn deliver more opportunities for business travel suppliers exhibiting at EIBTM to meet with these buyers.\n“This collaboration is extremely timely, as business travel and meetings continue to converge. Face-to-face meetings are vital to business success and a healthy economy.\nExecutives must travel to network and push forward initiatives. Through this partnership, ACTE is pleased to bring its unique level of knowledge, insight and expertise to Reed Travel Exhibitions, increasing educational deliverables to the meetings industry” said Ron DiLeo, ACTE Executive Director.\nIn addition to this, exhibitors will also benefit from exposure to the business travel industry via the online directory and EIBTM website, pre-show campaigns to the industry and ACTE database of 60,000 global members, as well as being part of the global media campaign within the business travel, procurement and business travel mediums.\n3. Do you expect more buyers for South and East Europe? \n\nSouthern and Eastern Europe has a lot to offer at country and city level and there has been a high demand from international buyers for business opportunities in these regions.\nFollowing on from post show analysis, the results confirmed that 63% of international buyers, who attended, placed business in Central/Eastern Europe and the Baltics as a direct result of attending the show and a further 51% placed business in South Europe following their participation.\nThe buyers we accept onto the Hosted Buyer programme are recruited from across the world, ensuring that EIBTM remains the leading global event for the meetings industry.\n4. The cover story for this issue of SEEbtm magazine is Client Satisfaction. Could you quote some feed back from EIBTM\u2019s exhibitors and Hosted Buyers?\nLast year we received great feedback from exhibitors who took part in the show. Below are some testimonials from a few of our exhibitors.\n\u201cThank you for your great job, assistance and care! From year to year the event becomes better and better. Our company has been participating at EIBTM for more than 10 years and would like to thank all your team for your excellent job!\u201d – Katerina Bysteova, Saint Petersburg Express.\n\u201cAlthough we are in a social network age, people still continue to come together for face-to-face meetings. Therefore these kind of fairs and shows will keep a very important place in the sector and we will continue to benefit from them\u201d – Jano Kasal, Ankara International Congress and Exhibition Center, Turkey.\n\u201cExcellent business experience in meeting with right people at right time for our future business\u201d – Romana Vlasic, Dubrovnik Convention and Incentive Bureau.\nThis year, as with every year, we also received some great feedback and testimonials from international Hosted Buyers who attended the show from across the globe, here are just a couple:\n\u201cThis year there are lots of destinations that we are interested in. It is a great honour to be invited here and it is a very worthwhile trip in terms of business achieved\u201d – U-Mice, China.\n\u201cLearning about the emerging markets from my point of view is one of the best things about EIBTM. It\u2019s a fantastic opportunity to meet with old and new contacts \u2013 EIBTM provides one united platform to facilitate this.\u201d – Rohit Jain, Bespoke Tours, India.\nS.G.\nThe post SILVER ANNIVERSARY OF EIBTM appeared first on SEE Business travel & meetings magazine.", "date_published": "2012-09-12T16:08:40+02:00", "date_modified": "2015-07-08T12:56:03+02:00", "author": { "name": "Svetlana Gavric", "url": "https://www.seebtm.com/en/author/ceca/", "avatar": "https://www.seebtm.com/wp-content/uploads/Ceca.jpg" }, "image": "https://www.seebtm.com/wp-content/uploads/Graeme-Barnett-EIBTM-Exhib.jpg", "tags": [ "barcelona", "eibtm", "Experts opinions", "Interviews" ] }, { "id": "https://www.seebtm.com/en/more-business-for-south-east-european-sector/", "url": "https://www.seebtm.com/en/more-business-for-south-east-european-sector/", "title": "More business for South East European sector", "content_html": "![\"David](\"https://www.seebtm.com/wp-content/uploads/David-Benitez-Sales-Manager-IBTM-Portfolio.jpg\" "\\"David")
1. What is EIBTM and why is it important to the market?
\nEIBTM is the leading global meetings and events exhibition, taking place annually in the vibrant business tourism destination of Barcelona.
\nThe show brings together over 15,300 meetings industry professionals from across the globe for 3 days of networking, professional education and business.
\nPivotal to the success of the event is the Hosted Buyer Programme, which matches senior level buyers with suppliers for one to one appointments at the event.\u00a0 In 2011 over 64,950 appointments were pre-scheduled through the programme.
\nThe emerging markets in Europe are predominately Eastern European countries at the moment such as Russia, Croatia, Poland, Latvia and Romania which are all showing an increasing demand for meetings and incentive travel.
\nAs a result the demand has been high from Central and Eastern European Exhibitors at EIBTM as destinations such as Croatia and Slovenia have already confirmed their participation in EIBTM 2012.
\n2. Why is EIBTM important to the Central and South Eastern European exhibitor?
\nEIBTM 2011 hosted 3,904 buyers (pre-audit figures) from across the globe for three days of world-class business opportunities, cutting edge education and networking.
\nThe post-show analysis following EIBTM has revealed that 64.9% of Hosted Buyers who attended the show intended to place business in![\"eibtm](\"https://www.seebtm.com/wp-content/uploads/eibtm-tv.jpg\" "\\"eibtm")
SE European sector.
With 66% of all Hosted Buyers attending with annual budgets of over $500,000, it reallyconfirms the fact that EIBTM is the perfect business platform for emerging MICE destinations to extend their product reach to an international audience.
\n3. Are there further opportunities for SE European Exhibitors within the wider portfolio of shows?
\nThe IBTM portfolio spans 5 continents, with EIBTM as the global event and each of the other events focusing on a region to provides exhibitors with access to meeting planners from that region as well as internationally.
\nIt\u2019s a really dedicated environment that provides a unique showcase of suppliers, products and services that enables the regional buyers to find solutions to their meetings and event planning.
\nThe portfolio currently spans across China (Asia Pacific), USA, Australia, the Middle East and Europe.
\nThere is no other meetings industry exhibition organiser that offers this dynamic opportunity to help planners gain a wider perspective on the world in just three days in Beijing, Abu Dhabi, Barcelona, Melbourne and Baltimore. In total the 5 events provide access to 5,000 suppliers from 100 countries, 17,000 meetings planners and over 100,000 pre-scheduled appointments generated every year.
\n4. What is EIBTM doing to educate people about the importance of meetings in SE Europe?
\nThe value of research has never been more vital. With new countries and regions rapidly becoming major players in the meetings market it is of critical importance that we monitor these trends and use this information to assist our IBTM exhibitors towards making the most impactful decision when formulating their marketing strategies and assigning budgets.
\n![\"eibtm\"](\"https://www.seebtm.com/wp-content/uploads/eibtm1.jpg\" "\\"eibtm\\"")
IBTM Portfolio has always undertaken research for the benefit of the industry \u2013 we believe that in order to assist in driving the meetings industry forward it is vital that we provide our stakeholders with the information they need in order to ensure they make informed business decisions.
5. What is EIBTM doing to enhance the show for next year?
\nInnovation is key and our show teams are continually charged with creating new events and features that add real value for the buyers and exhibitors.
\nEach year we conduct a full post show survey so that we can ensure we move the shows in the direction of our stakeholders requirements.
\nEIBTM 2012 will be more dynamic than ever before with a strong focus on technology which is progressing at a rapid rate within the meetings sector.
\n![\"Welcome](\"https://www.seebtm.com/wp-content/uploads/welcome-to-eibtm-300x200.jpg\" "\\"Welcome")
We are also introducing business travel to the portfolio, working in conjunction with ACTE (Association of Corporate Travel Executives).
6. How do companies find out more about exhibiting at EIBTM next year?
\nCompanies interested in exhibiting at EIBTM 2012 should contact me by email David.benitez@reedexpo.co.uk or call 020 8910 7870.
\nYou can also send me a message via Twitter @dbenitezRAFFA. For more information on EIBTM 2012 (27th \u2013 29th November), visit www.eibtm.com.
\nThe post More business for South East European sector appeared first on SEE Business travel & meetings magazine.
\n", "content_text": "David Benitez, Sales Manager IBTM Portfolio\n1. What is EIBTM and why is it important to the market?\nEIBTM is the leading global meetings and events exhibition, taking place annually in the vibrant business tourism destination of Barcelona.\nThe show brings together over 15,300 meetings industry professionals from across the globe for 3 days of networking, professional education and business.\nPivotal to the success of the event is the Hosted Buyer Programme, which matches senior level buyers with suppliers for one to one appointments at the event.\u00a0 In 2011 over 64,950 appointments were pre-scheduled through the programme.\nThe emerging markets in Europe are predominately Eastern European countries at the moment such as Russia, Croatia, Poland, Latvia and Romania which are all showing an increasing demand for meetings and incentive travel.\nAs a result the demand has been high from Central and Eastern European Exhibitors at EIBTM as destinations such as Croatia and Slovenia have already confirmed their participation in EIBTM 2012.\n2. Why is EIBTM important to the Central and South Eastern European exhibitor?\nEIBTM 2011 hosted 3,904 buyers (pre-audit figures) from across the globe for three days of world-class business opportunities, cutting edge education and networking.\nThe post-show analysis following EIBTM has revealed that 64.9% of Hosted Buyers who attended the show intended to place business in SE European sector.\nWith 66% of all Hosted Buyers attending with annual budgets of over $500,000, it reallyconfirms the fact that EIBTM is the perfect business platform for emerging MICE destinations to extend their product reach to an international audience.\n3. Are there further opportunities for SE European Exhibitors within the wider portfolio of shows?\nThe IBTM portfolio spans 5 continents, with EIBTM as the global event and each of the other events focusing on a region to provides exhibitors with access to meeting planners from that region as well as internationally.\nIt\u2019s a really dedicated environment that provides a unique showcase of suppliers, products and services that enables the regional buyers to find solutions to their meetings and event planning.\nThe portfolio currently spans across China (Asia Pacific), USA, Australia, the Middle East and Europe.\nThere is no other meetings industry exhibition organiser that offers this dynamic opportunity to help planners gain a wider perspective on the world in just three days in Beijing, Abu Dhabi, Barcelona, Melbourne and Baltimore. In total the 5 events provide access to 5,000 suppliers from 100 countries, 17,000 meetings planners and over 100,000 pre-scheduled appointments generated every year.\n4. What is EIBTM doing to educate people about the importance of meetings in SE Europe?\nThe value of research has never been more vital. With new countries and regions rapidly becoming major players in the meetings market it is of critical importance that we monitor these trends and use this information to assist our IBTM exhibitors towards making the most impactful decision when formulating their marketing strategies and assigning budgets.\nIBTM Portfolio has always undertaken research for the benefit of the industry \u2013 we believe that in order to assist in driving the meetings industry forward it is vital that we provide our stakeholders with the information they need in order to ensure they make informed business decisions.\n5. What is EIBTM doing to enhance the show for next year?\nInnovation is key and our show teams are continually charged with creating new events and features that add real value for the buyers and exhibitors.\nEach year we conduct a full post show survey so that we can ensure we move the shows in the direction of our stakeholders requirements.\nEIBTM 2012 will be more dynamic than ever before with a strong focus on technology which is progressing at a rapid rate within the meetings sector.\nWe are also introducing business travel to the portfolio, working in conjunction with ACTE (Association of Corporate Travel Executives).\n6. How do companies find out more about exhibiting at EIBTM next year?\nCompanies interested in exhibiting at EIBTM 2012 should contact me by email David.benitez@reedexpo.co.uk or call 020 8910 7870.\nYou can also send me a message via Twitter @dbenitezRAFFA. For more information on EIBTM 2012 (27th \u2013 29th November), visit www.eibtm.com.\nThe post More business for South East European sector appeared first on SEE Business travel & meetings magazine.", "date_published": "2012-07-12T12:01:01+02:00", "date_modified": "2015-07-08T13:48:18+02:00", "author": { "name": "Miona Milic", "url": "https://www.seebtm.com/en/author/miona/", "avatar": "https://www.seebtm.com/wp-content/uploads/IMG-20240224-WA0003-e1728981138373.jpg" }, "image": "https://www.seebtm.com/wp-content/uploads/welcome-to-eibtm.jpg", "tags": [ "eibtm", "ibtm", "Experts opinions" ] }, { "id": "https://www.seebtm.com/en/eibtm-keep-delivering-an-exhibition-that-exceeds-business-expectations/", "url": "https://www.seebtm.com/en/eibtm-keep-delivering-an-exhibition-that-exceeds-business-expectations/", "title": "EIBTM \u2013 keep delivering an exhibition that exceeds business expectations", "content_html": "![\"Graeme](\"https://www.seebtm.com/wp-content/uploads/Graeme-Barnett-2.jpg\" "\\"Graeme")
Graeme Barnett possesses over 14 years of experience in the global exhibitions industry working for Reed Exhibitions, the name behind the world\u2019s leading portfolio of trade and consumer events.
\nHaving spent 5 years working on a number of key projects in the UK business (including acquisitions & venue development & planning) Graeme moved to Reed Travel Exhibitions in 2001 as Event Director on World Travel Market, responsible for the development and execution of the events strategy following its move to ExCeL in 2002.
\nIn 2006, Graeme joined Reed Travel Exhibitions Meetings & Incentives portfolio to head the team responsible for the successful launch of GIBTM in Abu Dhabi (in 2007) together with the re-launch of CIBTM in Beijing in 2009. Through his work in the emerging Meetings destinations of The Middle East & China, Graeme has worked at senior commercial & Government levels to assist with the delivery of strategy & promotion of specialist Meetings & Incentive related projects.
\nGraeme has recently been promoted to Exhibition Director of EIBTM, and will be responsible for leading the events\u2019 future development and growth. Graeme also takes responsibility for the development of the global sales strategy for RTE\u2019s Meetings & Events portfolio.
\n1. You were the exhibition director of both CIBTM in Beijing and GIBTM in Abu Dhabi. What similarities and what differencies do you expect in managing these exhibitions comparing with EIBTM Exhibition in Barcelona?
\nThe role of Exhibition Director is the same for any of our meetings portfolio of events. Ultimately, the role is leading a team of exhibition and meetings industry professionals, whose objective is to create and deliver an event, whether regionally or globally, that meets the needs of our customers and the industries they serve.
\nThe core ingredients of our events are to provide quality business, networking, and learning opportunites, so our teams are very well versed in creating strategies that do just that, whether it be in China, Abu Dhabi or Europe. There are of course differences in the look and feel of each event, but essentially our events in Europe and other areas of the world are delivered to a core plan and the brand of RTE’s meetings events is replicated in each location
\nThe creation of both CIBTM and GIBTM was a joint effort with local and national stakeholders, who without their significant support, the events would not have been possible. EIBTM in Barcelona is no different, with stakeholder relationships being vital to the continuing success of the event, so in many ways, the similarities are all encompassing. Certainly the challenges of launching events in two such culturally diverse regions as the Middle East and China has given me significant experience and insight in developing and managing positive business relationships, so I am certainly better prepared to manage EIBTM as a result of working on CIBTM and GIBTM.
\nObviously scale is a major difference that I would highlight. Whilst the logistic delivery may well have similar requirements, managing the travel and itineraries of over 3,800 Hosted Buyers is a major challenge as we aim to ensure each Buyer has a tailor made plan that meets their individual requirements. The professional education programme at EIBTM regularly exceeds 4000 attendees across 45 individual sessions so ensuring that the variety and content quality is world class is a major undertaking.
\nSo for EIBTM 2010, we are of course well on the way to delivering another great event. My role this year, and in the future, is to keep delivering an exhibition that exceeds people’s expectations, that provides business opportunities for everyone involved, that achieves growth, inspires the industry, and helps engage the leaders of the future. For me, I am highly motivated by the opportunity to lead this iconic event.
\n2. Social media networks and other modern ways of communication are more and more popular and represent rich source of information and a way to stay tuned with updated news and trends.\u00a0 How it reflects on Exhibition industry?
\nOver the past few years, the ways of communicating with an international, regional, and local audience have increased exponentially. Reed Travel Exhibitions has a team responsible for the creation and construction of every event’s website.
\nThese are pivotal to the success of communicating on a regular basis because they allow us to make instant changes and updates to ensure all our stakeholders are kept informed. \u00a0We are now also creating groups on Linked-In, Facebook pages, webinars, blogs and live tv on websites where just a few years ago none of this was even relevant.
\nOur portfolio of meeting events around the world puts us in a unique position. We are able to engage with our customers and our industry in a sustained way, providing information, news, and updates that cross cultures and provide insight on a global scale. For us, where a successful testimonial from an exhibitor who has exceeded their business objectives can be caught on camera and posted on Utube, facebook or the event’s website, it allows third party endorsement instantly, spreading the word and news to many corners of the globe in an instant.
\nWe will definitely be looking to utlise as many forms of social media as we feel appropriate but also ensuring our messages are focused and relevant.
\n3. In your opinion, what is the next new-revealed meeting destination?
\nThe RTE meetings portfolio is now represented in 5 countries, Australia, Abu Dhabi, Spain, China, and from 2011, the USA. As a result, our exhibitors represent every corner of the globe with more than 3000 at this year’s EIBTM alone!!!! So, its difficult to pin point anywhere that hasn’t been touched by the economic impact that the meetings industry has to a city or destination. I will wait to see the results of our EIBTM Industry Trends Report, presented on the opening day in Barcelona which may well shed some light on the upcoming destinations for the future!
\n4. Do you see South East Europe (Croatia, Serbia, Slovenia, Bulgaria, Montenegro, Romania etc) on a map of meetings industry? Taking into account your proffessional experience, do you have any advice for strategy & promotion for these countries?
\nWe have a large amount of exhibitors representing South East Europe including, Lidia Tours from Bulgaria, Liberty Incentives & Congress, Hilton Athens, A La Carte Travel Ltd, The DMC Greece, Cyprus Tourism Organisation, Slovak Tourist Board, The Slovenian Tourist Board, and Belgrade Convention Bureau, as well as 28 exhibitors from Croatia and 22 from Turkey.
\nThe Serbia Convention Bureau is a good example of why companies should be at EIBTM. They have been exhibiting for the past three years, and they had some 250 business leads from their attendance in 2009 and see the event as key to their meetings business.
\nCertainly new emerging destinations need to promote themselves in a different way to mature destinations, which is particularly important at events like EIBTM as different strategies and goals need to be established for destinations at different ends of the maturity scale.
\n5.\u00a0\u00a0 Any new plans and interesting views for the up-coming EIBTM show?
\nRecognising the return on investment that is delivered by attending EIBTM, this year will see more than 20 new exhibitors from destinations to hotel companies, venue services to conference organisers. Among the many new faces will be: Marriott International, Politours, Ilanga Travel, Cruise and Business Events, Divan Hotels, L\u2019AND, LITEXPO, African Conferences, KeyDM, Meeting Point International, Rwanda, Uganda, Nigeria and the Seychelles, Epoque Hotels, Japan National Tourist Organisation, Lithuanian Exhibition and Convention Centre (LITEXPO), Principal Hayley and Indian tour operator Incent Tours. We also have a strong representation from Africa, which is really pleasing as the continent looks to reap the rewards of a successful FIFA World Cup in South Africa.
\nWe\u2019re also pleased to be introducing a number of new features to EIBTM in 2010. To name a few, a purpose built Lecture Theatre will be situated on the show floor this year, where events taking place include the Spanish language educational Sessions, and the Daily Technology Hours. The Daily Technology Hours are an integral part of the Education Programme, keeping visitors up-to-date with the latest technological advances in the industry.
\nThis year there will be over 45 sessions within the EIBTM Education Programme \u2013 full details of which can be found on www.eibtm.com within the Highlights and Features area of the website.
\nAnother new feature this year is EIBTM\u2019s very own \u201cGreen Room\u201d, which is a dedicated seminar area focussed on CSR. There are a number of sessions taking place daily, which tackle some of the key sustainable issues of today, such as how to be sustainable without blowing a budget, waste management, and reporting on sustainability.
\nAlso new this year are the EIBTM Stand Awards, which have been created to recognise and acknowledge the brightest, busiest and best stands at this year\u2019s show.
\nThe post EIBTM – keep delivering an exhibition that exceeds business expectations appeared first on SEE Business travel & meetings magazine.
\n", "content_text": "Graeme Barnett, Exhibition Director of EIBTM\nGraeme Barnett possesses over 14 years of experience in the global exhibitions industry working for Reed Exhibitions, the name behind the world\u2019s leading portfolio of trade and consumer events.\nHaving spent 5 years working on a number of key projects in the UK business (including acquisitions & venue development & planning) Graeme moved to Reed Travel Exhibitions in 2001 as Event Director on World Travel Market, responsible for the development and execution of the events strategy following its move to ExCeL in 2002.\nIn 2006, Graeme joined Reed Travel Exhibitions Meetings & Incentives portfolio to head the team responsible for the successful launch of GIBTM in Abu Dhabi (in 2007) together with the re-launch of CIBTM in Beijing in 2009. Through his work in the emerging Meetings destinations of The Middle East & China, Graeme has worked at senior commercial & Government levels to assist with the delivery of strategy & promotion of specialist Meetings & Incentive related projects.\nGraeme has recently been promoted to Exhibition Director of EIBTM, and will be responsible for leading the events\u2019 future development and growth. Graeme also takes responsibility for the development of the global sales strategy for RTE\u2019s Meetings & Events portfolio.\n1. You were the exhibition director of both CIBTM in Beijing and GIBTM in Abu Dhabi. What similarities and what differencies do you expect in managing these exhibitions comparing with EIBTM Exhibition in Barcelona?\nThe role of Exhibition Director is the same for any of our meetings portfolio of events. Ultimately, the role is leading a team of exhibition and meetings industry professionals, whose objective is to create and deliver an event, whether regionally or globally, that meets the needs of our customers and the industries they serve.\nThe core ingredients of our events are to provide quality business, networking, and learning opportunites, so our teams are very well versed in creating strategies that do just that, whether it be in China, Abu Dhabi or Europe. There are of course differences in the look and feel of each event, but essentially our events in Europe and other areas of the world are delivered to a core plan and the brand of RTE’s meetings events is replicated in each location\nThe creation of both CIBTM and GIBTM was a joint effort with local and national stakeholders, who without their significant support, the events would not have been possible. EIBTM in Barcelona is no different, with stakeholder relationships being vital to the continuing success of the event, so in many ways, the similarities are all encompassing. Certainly the challenges of launching events in two such culturally diverse regions as the Middle East and China has given me significant experience and insight in developing and managing positive business relationships, so I am certainly better prepared to manage EIBTM as a result of working on CIBTM and GIBTM.\nObviously scale is a major difference that I would highlight. Whilst the logistic delivery may well have similar requirements, managing the travel and itineraries of over 3,800 Hosted Buyers is a major challenge as we aim to ensure each Buyer has a tailor made plan that meets their individual requirements. The professional education programme at EIBTM regularly exceeds 4000 attendees across 45 individual sessions so ensuring that the variety and content quality is world class is a major undertaking.\nSo for EIBTM 2010, we are of course well on the way to delivering another great event. My role this year, and in the future, is to keep delivering an exhibition that exceeds people’s expectations, that provides business opportunities for everyone involved, that achieves growth, inspires the industry, and helps engage the leaders of the future. For me, I am highly motivated by the opportunity to lead this iconic event.\n2. Social media networks and other modern ways of communication are more and more popular and represent rich source of information and a way to stay tuned with updated news and trends.\u00a0 How it reflects on Exhibition industry?\nOver the past few years, the ways of communicating with an international, regional, and local audience have increased exponentially. Reed Travel Exhibitions has a team responsible for the creation and construction of every event’s website.\nThese are pivotal to the success of communicating on a regular basis because they allow us to make instant changes and updates to ensure all our stakeholders are kept informed. \u00a0We are now also creating groups on Linked-In, Facebook pages, webinars, blogs and live tv on websites where just a few years ago none of this was even relevant.\nOur portfolio of meeting events around the world puts us in a unique position. We are able to engage with our customers and our industry in a sustained way, providing information, news, and updates that cross cultures and provide insight on a global scale. For us, where a successful testimonial from an exhibitor who has exceeded their business objectives can be caught on camera and posted on Utube, facebook or the event’s website, it allows third party endorsement instantly, spreading the word and news to many corners of the globe in an instant.\nWe will definitely be looking to utlise as many forms of social media as we feel appropriate but also ensuring our messages are focused and relevant.\n3. In your opinion, what is the next new-revealed meeting destination?\nThe RTE meetings portfolio is now represented in 5 countries, Australia, Abu Dhabi, Spain, China, and from 2011, the USA. As a result, our exhibitors represent every corner of the globe with more than 3000 at this year’s EIBTM alone!!!! So, its difficult to pin point anywhere that hasn’t been touched by the economic impact that the meetings industry has to a city or destination. I will wait to see the results of our EIBTM Industry Trends Report, presented on the opening day in Barcelona which may well shed some light on the upcoming destinations for the future!\n4. Do you see South East Europe (Croatia, Serbia, Slovenia, Bulgaria, Montenegro, Romania etc) on a map of meetings industry? Taking into account your proffessional experience, do you have any advice for strategy & promotion for these countries?\nWe have a large amount of exhibitors representing South East Europe including, Lidia Tours from Bulgaria, Liberty Incentives & Congress, Hilton Athens, A La Carte Travel Ltd, The DMC Greece, Cyprus Tourism Organisation, Slovak Tourist Board, The Slovenian Tourist Board, and Belgrade Convention Bureau, as well as 28 exhibitors from Croatia and 22 from Turkey.\nThe Serbia Convention Bureau is a good example of why companies should be at EIBTM. They have been exhibiting for the past three years, and they had some 250 business leads from their attendance in 2009 and see the event as key to their meetings business.\nCertainly new emerging destinations need to promote themselves in a different way to mature destinations, which is particularly important at events like EIBTM as different strategies and goals need to be established for destinations at different ends of the maturity scale.\n5.\u00a0\u00a0 Any new plans and interesting views for the up-coming EIBTM show?\nRecognising the return on investment that is delivered by attending EIBTM, this year will see more than 20 new exhibitors from destinations to hotel companies, venue services to conference organisers. Among the many new faces will be: Marriott International, Politours, Ilanga Travel, Cruise and Business Events, Divan Hotels, L\u2019AND, LITEXPO, African Conferences, KeyDM, Meeting Point International, Rwanda, Uganda, Nigeria and the Seychelles, Epoque Hotels, Japan National Tourist Organisation, Lithuanian Exhibition and Convention Centre (LITEXPO), Principal Hayley and Indian tour operator Incent Tours. We also have a strong representation from Africa, which is really pleasing as the continent looks to reap the rewards of a successful FIFA World Cup in South Africa.\nWe\u2019re also pleased to be introducing a number of new features to EIBTM in 2010. To name a few, a purpose built Lecture Theatre will be situated on the show floor this year, where events taking place include the Spanish language educational Sessions, and the Daily Technology Hours. The Daily Technology Hours are an integral part of the Education Programme, keeping visitors up-to-date with the latest technological advances in the industry.\nThis year there will be over 45 sessions within the EIBTM Education Programme \u2013 full details of which can be found on www.eibtm.com within the Highlights and Features area of the website.\nAnother new feature this year is EIBTM\u2019s very own \u201cGreen Room\u201d, which is a dedicated seminar area focussed on CSR. There are a number of sessions taking place daily, which tackle some of the key sustainable issues of today, such as how to be sustainable without blowing a budget, waste management, and reporting on sustainability.\nAlso new this year are the EIBTM Stand Awards, which have been created to recognise and acknowledge the brightest, busiest and best stands at this year\u2019s show.\nThe post EIBTM – keep delivering an exhibition that exceeds business expectations appeared first on SEE Business travel & meetings magazine.", "date_published": "2011-04-04T12:12:42+02:00", "date_modified": "2016-12-08T11:49:58+01:00", "author": { "name": "Miona Milic", "url": "https://www.seebtm.com/en/author/miona/", "avatar": "https://www.seebtm.com/wp-content/uploads/IMG-20240224-WA0003-e1728981138373.jpg" }, "image": "https://www.seebtm.com/wp-content/uploads/Graeme-Barnett.jpg", "tags": [ "eibtm", "Graeme Barnett", "MICE", "Experts opinions" ] } ] }