![\"\"](\"https://www.seebtm.com/wp-content/uploads/Rob-Davidson.jpg\")
A new book, Business Events, has just been published, written by Dr. Rob Davidson, Managing Director of MICE Knowledge. Its 500-pages analyse in detail every sector of the business events sector, including corporate meetings, association conferences, political events, incentive travel, exhibitions, corporate hospitality, awards ceremonies, and SMERF gatherings.
\nOther chapters focus on key topics such as MICE destination marketing, education, sustainability, ethics, and technology for business events. This new third edition of Business Events has been extensively updated to reflect recent developments in business events, including:
\nA new chapter focusing on business events in times of crisis, exploring the impacts of the Covid-19 pandemic on this sector.
\nNew \u2018It\u2019s my job\u2019 testimonials offering practical insights from young people currently employed in business events.
\nNew international case studies illustrating exemplary examples of successful business events from throughout the world, including emerging destinations such as China, South America, and the Middle East.
\nBusiness Events is essential reading for all students of events, tourism, and hospitality management. It is also a valuable resource for anyone entering employment in the business events sector for the first time, or for experienced MICE professionals who wish to update their knowledge of current trends in this industry.
\nMore details of the book are available here: https://www.routledge.com/p/book/9781003509615
\nThe post NEW BOOK ON BUSINESS EVENTS by Dr Rob Davidson appeared first on SEE Business travel & meetings magazine.
\n", "content_text": "A new book, Business Events, has just been published, written by Dr. Rob Davidson, Managing Director of MICE Knowledge. Its 500-pages analyse in detail every sector of the business events sector, including corporate meetings, association conferences, political events, incentive travel, exhibitions, corporate hospitality, awards ceremonies, and SMERF gatherings.\nDr Rob Davidson\nOther chapters focus on key topics such as MICE destination marketing, education, sustainability, ethics, and technology for business events. This new third edition of Business Events has been extensively updated to reflect recent developments in business events, including:\nA new chapter focusing on business events in times of crisis, exploring the impacts of the Covid-19 pandemic on this sector.\nNew \u2018It\u2019s my job\u2019 testimonials offering practical insights from young people currently employed in business events.\nNew international case studies illustrating exemplary examples of successful business events from throughout the world, including emerging destinations such as China, South America, and the Middle East.\nBusiness Events is essential reading for all students of events, tourism, and hospitality management. It is also a valuable resource for anyone entering employment in the business events sector for the first time, or for experienced MICE professionals who wish to update their knowledge of current trends in this industry.\nMore details of the book are available here: https://www.routledge.com/p/book/9781003509615\nThe post NEW BOOK ON BUSINESS EVENTS by Dr Rob Davidson appeared first on SEE Business travel & meetings magazine.", "date_published": "2026-04-20T15:30:44+02:00", "date_modified": "2026-04-20T16:27:27+02:00", "author": { "name": "Mirjana Novitovic", "url": "https://www.seebtm.com/en/author/officebs/", "avatar": "https://www.seebtm.com/wp-content/uploads/slika-.jpg" }, "image": "https://www.seebtm.com/wp-content/uploads/COVER-2.jpg", "tags": [ "book", "business", "knjiga", "new book", "nova knjiga", "MUST READ", "NEWS" ] } ] }